Real Men Wear Pink ... In Their Hair

May 22, 2012

Susan G. Komen for the Cure is a Dallas-based charitable foundation that raises millions of dollars for breast cancer education, research, treatment and awareness every year, and given SoftLayer's commitment to charitable giving, it was a no-brainer for us to get involved. Events in cities around the country are hosted throughout the year, the most recognizable being the Race for the Cure and the 3-Day for the Cure 60-mile walk. One of the Dallas area teams participating in this year's 3-Day for the Cure walk in November is Pink Soles in Motion, and SoftLayer is a proud sponsor of their efforts.

Pink Soles in Motion

Over the past six years this team has raised approximately $700,000 for the Susan G. Komen foundation, and for the past two years, they've been the top fundraising team in the Dallas/Fort Worth area! One of the many fundraising events the team puts on every year is a BBQ Cook-off, and when we were given the opportunity to sponsor the event, we jumped on it ... If there's one thing the SoftLayer team loves as much as hosting, it's barbeque.

On June 2, we'll be loading up the infamous 3 Bars BBQ grills with the SoftLayer crew's legendary BBQ and selling it to help raise money for Pink Soles in Motion. I have to tell you, if you haven't tried 3 Bars BBQ yet, you don't want to miss your chance.

Beyond the event sponsorship and our BBQ team's participation, we wanted to go a little further, so we pledged to raise an additional $5,000 with the help of our SLayers and SoftLayer fanatics to help Pink Soles in Motion get back to the top fundraising spot in DFW. While the cause is certainly worth a tax-deductible donation by itself, we came up with a unique idea to inspire contributions: If we reach our $5,000 fundraising goal, a few of your favorite SoftLayer employees will dye their hair pink. And we don't mean temporary spray-in dye. They will get a professionally dyed pink hairdo.

Anyone can wear a pink shirt ... We're making our SLayers step it up a notch.

SoftLayer Challenge

As we started organizing this little fundraiser, we told a few of our friends at Technology Support about the goal (and the incentive), and they immediately jumped on board to help sweeten the deal even more ... They'll match every dollar we raise in support of Pink Soles in Motion and the Susan G. Komen foundation. We also heard that they're looking forward to taking as many pictures as possible of our pink-haired employees.

If you want to see a few SoftLayer employees with pink hair, DONATE and help us reach our goal! Every little bit counts, and donations are tax deductible, so give generously to help Susan G. Komen for the Cure in their quest to eradicate breast cancer.

Oh, and if you're in the DFW area and would like to see the 'results' in person, bring your appetite (and your camera) out to Harley-Davidson of North Texas at 1845 N. I-35E in Carrollton.

-Natalie

Categories: