Author Archive: Rachel Katz

February 2, 2016

The SLayer Standard Vol. 2, No. 4

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

What does Marc Jones have to say about SoftLayer?

Our CTO Marc Jones sat down for an interview with Angel Diaz, IBM VP Cloud Technology & Architecture, host of IBM Cloud Dragon Dojo Series. Marc discusses his start at SoftLayer, the benefits of the SoftLayer cloud platform, dark fiber matter, and the importance of global reach. Instead of telling you what he said, you can watch it. 

Find a bit more about it here

IBM Watson business gets a new general manager.

IBM’s acquisition of the Weather Company is now complete, and that means a few changes are afoot. First, all of the Weather Company’s workloads are now running in IBM Cloud data centers. And second, David Kenny, who was the Weather Company CEO, is now in charge of Watson business.

In his new role, Kenny says his primary objective is to make Watson an even more robust platform and a leader in cognitive computing. In TechCrunch, he noted that the weather platform is not just about weather data. The massive amount of data that The Weather Channel takes in is used across various industries to help both companies and consumers make well-educated choices. All of this data will also be a boon to Watson as IBM continues to grow the AI platform with the Weather Company’s data sets.

“Obviously we ingest more weather data than others and process it in the cloud for pilots, insurers or farmers or ordinary citizens to make better informed decisions. But that platform can be reused for other unstructured data sets… this will be helpful for IBM in other business areas. What we have figured out at the Weather Company, and IBM will continue to explore across more IoT applications, is how to take data from lots of places and turn that into decisions to help make things work,” Kenny said.

Find out more about it here.

-Rachel  

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January 25, 2016

The SLayer Standard Vol. 2, No. 3

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

UStream joins the IBM family.
IBM has announced an exciting new addition to the family. We would like to welcome UStream to the team and a new cloud video services unit they will join. TechCrunch reported, “Braxton Jarratt, who came to IBM as part of the ClearLeap deal, has been chosen to run this new unit. He says UStream gives the company that missing streaming piece that allows them to form this unit with a full-service enterprise video offering.”

Jarrett also said that IBM “plans to incorporate other pieces like Watson for analytics, something that customers were asking for around video delivery at CES earlier this month. They want to know information like how long people are engaged and what kinds of actions they can take to stop churn.”

Get for information on the deal here.

IBM Watson is the future of artificial intelligence.
The head of IBM Watson, Mike Rhodin sat down for an interview with Forbes to talk about the future of artificial intelligence.

Since Watson’s appearance on Jeopardy!, it started a time that Rhodin considers “in-market experimentation.” During that time they worked with major names in the healthcare industry that “wanted to start to experiment with the technology–not to play Jeopardy!, but to use the underlying technology to start to solve problems.”

Rhodin noted, “The second thing that was a key decision about the launch of the commercial project was the creation of an open ecosystem: we would open up the APIs on platforms so that startups could get access to the technology and start to build out businesses on top of it.” This led to the beginning of the Watson Group made up of a few customers and a little group of startups who utilized the technology. That is when the ecosystem project took off.

Learn more about how Watson works and where it is going here.

-Rachel

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January 18, 2016

The SLayer Standard Vol. 2, No. 2

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Ford and IBM team up to take the hassle out of driving.
Ford announced a partnership with IBM Cloud to start a new platform to analyze transportation data. In an article by TechCrunch, “The new platform will use IBM’s cloud computing platform to analyze small slices of data to look for patterns and trends that could help drivers make better decisions about their driving—or whether they should maybe use another means of transportation.”

Ford began testing the platform to run its Dynamic Shuttle model on the Ford campus. Ford explains, “Should one of the Transit vans experience a malfunction that triggers a warning light, the platform will be able to start routing requests away from that vehicle to other Transits in service—allowing another shuttle to redeploy to keep all riders on schedule.”

Learn more about how Ford and IBM are helping drivers here.

Bluemix Social Sentiment App set to better fan experience at Australian Open.
The entire Australian Open 2016 experience will be hosted by IBM’s Continuous Available Services. In a blog post from IBM Bluemix Dev, “The component that provides a social endpoint, Social Sentiment Application, for fan experiences is hosted on a Bluemix hybrid cloud that follows several design principles: Cognitive Design, Microservices, High Availability, Parallel Functions and Disaster Avoidance.”

One highlight of the cognitive design is that it will allow for an engaging user experience, further developing the interactivity between people and machines. The post notes, “The system enables humans and machines to understand the crowd and their opinions focused around tennis players. Over time, the trend of tennis player sentiment is displayed through IBM’s SlamTracker, which learns player popularity movement. Humans interact with the Social Sentiment Application through Twitter, which has a direct impact on social sentiment.

Read more about the application’s design principles here.

IBM named a hybrid cloud leader by Forrester and Synergy.
Reports from both Forrester and Synergy Research highlighted IBM’s continued cloud growth in the hybrid arena. “These new reports further underscore the momentum IBM has gained among its customers that are increasingly turning to IBM for help connecting cloud services and applications to core systems that may always remain on-premises, due to such factors as regulatory compliance, control and cost.”

Forrester’s report studied many hybrid cloud solutions and noted, “Leaders such as IBM offer deep and broad support for pre-built application and infrastructure templates, powerful provisioning and configuration management, role-based controls, and rich cost, performance, and capacity management features.”

Learn more about Forrester’s and Synergy’s findings here.

-Rachel

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January 12, 2016

The SLayer Standard Vol. 2, No. 1

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

AT&T’s data comes to IBM.
IBM and AT&T announced an expansion of their current partnership. According to the press release, “AT&T will transition its managed application and managed hosting services unit to IBM. IBM will then align these managed service capabilities with the IBM Cloud portfolio.” Philip Guido, IBM General Manager of Global Technology Services for North America, said, "Working with AT&T, we will deliver a robust set of IBM Cloud and managed services that can continuously evolve to meet clients' business objectives."

When the deal closes, managed applications and managed hosting services AT&T offers will be delivered by IBM. “AT&T will continue to provide networking services including security, cloud networking, and mobility that it provides today. And the two companies will work closely to innovate and deliver a full suite of integrated solutions to customers.”

Read the rest of the details in the official press release.

Welcome to Munich, Watson IoT.
The Watson IoT business unit is getting a new home. Last week, IBM announced the “launch of a new global headquarters” in Munich. The new home base “will be the centerpiece of a group of eight global regional customer centers that suggest IBM plans to win major IoT business by deemphasizing its American roots.” Building trust with European companies is a vital part of this new office. Frank Gillett, a Forrester analyst said, “A traditional mainline tech company has plunked down in Europe to say, we are firmly with you, we are rooting ourselves in your environment to work with you.”

Gillett also said with IBM’s announcement “signaled the most strongly of any of the vendors when it comes to investment and organizational structure and headquarters. Now they have to execute and deliver.”

Get more information about the new office here.

Watson is the rise of the thinking machine.
IBM Watson VP, Steve Gold, sat down with Forbes to talk about where Watson is headed in 2016.

With the announcement of several new partnerships, IBM plans to put Watson’s cognitive capabilities to use solving a wide array of issues worldwide. Gold said, “At the start of 2014 we had three partners, and today we have over 300.” The article notes, “Watson is already in operation across 26 industries, including financial services, travel and retail in 36 countries, and its uptake is continuing to accelerate.”

The partnerships with Twitter, Softbank, and Mubadala, just to name a few, will further develop Watson’s cognitive growth. That’s because “cognitive computers don’t need to be programmed—they can learn for themselves.”

Get the full article here.

-Rachel

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December 14, 2015

The SLayer Standard Vol. 1, No. 23

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Grocery store chain comes to SoftLayer.
We are excited to have Giant Eagle moving to our infrastructure. So why are they moving away from building their data centers? Jeremy Gill, Giant Eagle’s senior director of technology infrastructure, said, “The firm's focus has shifted to infrastructure-as-a-service for its future computing needs as an answer to the geographic spread of its users. It chose IBM over other providers because it offered both virtual servers and bare-metal servers on which Giant Eagle could run some of its legacy applications.”

Giant Eagle plans to transition their secondary data center used for disaster recovery to SoftLayer over the next 12 months. Gill also noted that moving to the cloud will help to develop their current disaster recovery system. In doing so, they’ll be “adding additional resiliency.” In an article by InformationWeek said, “The disaster recovery system, instead of being asleep in storage, will be represented by a virtual machine, running at idle, but ready to receive data and be scaled out.” Gill further noted, “The goal is to get the recovery time objective down from one or several hours to 15 minutes or less (possibly even instant recovery).”

Get more details here.

IBM Cloud leaves competitors in the dust.
The results of a recent independent study, Amazon.com and Microsoft are a step behind IBM’s cloud offering.

The independent research firm’s goal was to “measure the performance and relative cost of the cloud industry's biggest players. The objective of the study was two-fold: one, determine which of the cloud kings offered the most operations per second. Second, compare the relative cost for each operation performed. Not only did IBM's SoftLayer bare metal platform win the day -- it turns out it wasn't even close.”

So why is it a big deal? If you look at it based solely on performance, the study found IBM is far and above its competitors. The survey said, “For each dollar spent on IBM's SoftLayer bare metal cloud platform, its customers enjoy 4.63 billion operations.” It also highlighted, “That's a lot of bang for the buck, particularly compared to other cloud providers. Amazon.com's AWS customers get about a third fewer operations for each dollar spent, and Microsoft about a tenth.”

Read more about the study in The Motley Fool’s article.

-Rachel

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December 7, 2015

The SLayer Standard Vol. 1, No. 22

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

IBM grows Direct Link services.
IBM is speeding up hybrid cloud adoption by expanding Direct Link services with the help of Verizon and Equinix. An article from eWeek highlights the key points and the aspects of the new services. The new services include colocation capabilities, which will allow companies to “house their own infrastructure in a secure cabinet within an IBM Cloud data center while connecting directly into the IBM Cloud network from 13 global data center locations.”

Jack Beech, VP of business development at SoftLayer, says, "With help from providers such as Verizon, Equinix and Digital Realty, we're giving clients more options for connecting to our cloud platform. Users can connect directly into our Infrastructure as a Service from their global data centers or offices using Direct Link, benefiting from a faster, more reliable and more secure connection than is typical through the public Internet."

Read more about how the new services will increase the life of existing IT investments here.

Let’s play rock-paper-scissors.
Channel your inner child and get ready to play Rock-Paper-Scissors against IBM Analytics for Apache Spark service.

So how did they build the game? The Cloud Data Services Developer Advocacy team used “the data and analytics power of Apache® Spark™. We set out to create a pattern-recognition engine that could browse a large collection of interactions to determine what would most likely be the winning move.”

With only two months to complete the application, they reached out to the IBM Design team for assistance in “how design thinking could produce very exciting results.”

Want to know what went into the architecture, player experience design, implementation with Node.js, and more? Get the details here.

What’s cooking, Watson?
Watson can do more than win Jeopardy. Turn to IBM Watson to help you plan the menu for your next meal.

Enter Chef Watson. The cognitive cooking app will assist you in creating new recipes in just a couple of clicks.

Want to try it? Start here.

-Rachel

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November 23, 2015

The SLayer Standard Vol. 1, No. 21

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

And the winner is
We are super speedy, but don’t take our word for it. Let us point you to the results of the sponsored cloud benchmark test courtesy of VoltDB. The YCSB benchmark, executed by ACME Benchmarks, was used to compare SoftLayer, an IBM Company, with AWS, Google Cloud, and Microsoft Azure.

So what was the key takeaway? According to John Hugg, “Comparing the SoftLayer bare metal performance and price/performance to the virtualized platforms is interesting. Perhaps it’s not surprising that bare metal does well, but the difference for this benchmark was significant: 50% better absolute performance and 40% more operations per dollar. ”

Hugg also explained the reasoning behind choosing the four aforementioned platforms. In doing so, he noted, “SoftLayer is the odd one here, but it’s really interesting because it offers bare metal hosting on an hourly basis. It’s clear from the results it has performance and price/performance advantages.”

Find out more about results and the YCSB here.

IBM to deliver the ultimate fan experience
Last week, IBM launched the Sports and Entertainment Global Consortium, “which was created to design, build and deliver the ultimate fan experience.” They also presented the new Sports, Entertainment and Fan Experience consulting practice, which will be “led by Jim Rushton, who joins IBM after serving as Chief Revenue Officer of the Miami Dolphins and Sun Life Stadium.”

What will the Consortium do? The press release stated that “The consortium brings together IBM's world leading information technology and recognized leaders in such areas as, construction and design, network infrastructure, wireless, and telecommunications.”

Rushton emphasized that “Sports enterprises and venues need to look at ways to get to know their loyal fans as individuals, and convert that fan loyalty into new revenue streams—not just on game days but 365 days a year.” The practice Rushton will head up plans to “deploy more than 100 global specialists in experience design, mobility, marketing and data analytics supported by a global network of 20 digital design studios.”

Wonder how this will convert into the ultimate fan experience? On a personal note, does that mean people will get cell service while at a game? Looking for that one area you get service means less time watching the game, and that is never a good thing. 😃

Read the entire press release here.

-Rachel

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November 17, 2015

The SLayer Standard Vol. 1, No. 20

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

More to know about big data
Our tech evangelist Justin Halsall sat down with Dataconomy to discuss our Big Data Academy, its benefits, and our partnership with Basho. When asked about the motivations behind BDA, he said, “We decided to create a platform that would address professionals from the big data space that are close to the infrastructure and develops that side of the business—taking them on a journey from beginners, through to enthusiast, and finally a practitioner level when it comes to deploying and implementing big data workloads on cloud.”

How can our Big Data Academy help you? Halsall explains that although everyone agrees using big data is necessary in the digital economy, the question of “How?” still lingers. “Our masterclasses, for example, are for those who seek an answer to how can I take advantage of the vast amount of data my organization aggregates? How to optimize that on the technological level? Why computational infrastructure is so important in turning the unstructured data into accurate decisions?”

Read the rest of Justin’s interview here.

Announcing developerWorks Premium
Last week, IBM introduced a new developerWorks subscription program that gives “an all-access pass to cloud-based offerings and services from IBM, allowing developers to go from prototype to production in minutes.” Another benefit of the new program is that it offers “member-only curated tools and resources for IBM Cloud.”

Why would you be interested in the offering? Sandy Carter, general manager of cloud ecosystem and developers at IBM, explained, “We have created a roadmap of premium resources for developers of all levels to grow their skills, build next-gen apps, and connect with the IBM ecosystem. We want to encourage developers and innovation at IBM.”

Find out what’s included in the offering and more here.

Ready? Set? IBM Relay 2015
At IBM Relay 2015, Forrester introduced new research about the growth of customer-centric workloads and the increase of private enterprise clouds. According to Forrester’s findings, “An average of 88 percent of organizations plan to increase the number of applications and systems in which they build or migrate to cloud platforms over the next two years, with customer-focused technology such as customer relationship management (CRM) systems and asset management services as the key drivers.”

John Rymer, vice president and principal analyst at Forrester said, “Technology and products aren't the problem. Culture, organizational structure, and managing that platform are now the biggest limitations." That is where IBM and Bluemix come in, with a goal “to initiate culture change and cloud migration for businesses, and then help companies manage the hybrid cloud architecture once it's there.”

Last week at IBM Relay, two new Bluemix services, Active Deploy and Event Hub, were announced. “The services also comprise parts of Relay, IBM's mechanism for connecting to cloud systems for pushing upgrades and monitoring applications across public, private, and hybrid clouds as well as middleware, mobile, and Internet of Things (IoT) applications.”

Get more details on IBM Relay and Forrester’s new research here.

-Rachel

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November 9, 2015

The SLayer Standard Vol. 1, No. 19

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Welcome to the IBM family, Gravitant.
Last week, IBM added Gravitant, “a cloud broker that helps companies mix-and-match cloud services from multiple vendors” to its cloud suit. The addition will help IBM increase the options for customers to manage cloud services.

IBM highlighted the plan in its press release, saying, “IBM plans to integrate the Gravitant capabilities into the IBM Global Technology Services unit. Also, IBM Cloud plans to integrate the capabilities into Software-as-a-Service offerings, extending the company’s growing hybrid cloud solutions and capabilities.”

Learn more about the Gravitant acquisition here.

We’re the power behind Continuity247™.
Our friends at Continuum elaborated on their decision to use SoftLayer to power its BDR Solution, Continuity247™. So what was the reason? From the company’s blog: “We needed a scalable, high-performance public cloud hosting platform with a trusted brand, global data center presence, secure infrastructure and reliable technology that could uphold compliance requirements for partners serving the healthcare and financial verticals. IBM Softlayer checks all of these boxes.” The backup and disaster recovery platform is different from other offerings, because “it’s backup technology that was born in the cloud.”

Get more details about the BDR solution on Continuum’s blog.

Watson, how do you work?
IBM’s Watson has done some amazing things, from winning Jeopardy to helping chefs in the kitchen. But how does it work? If you have ever asked yourself that question, you aren’t alone. How does Watson’s thought processes so closely resemble those of humans? Play the video below to find out.

-Rachel

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October 26, 2015

The SLayer Standard Vol. 1, No. 18

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Keeping Aucklanders Safe
Cloud M moved its public safety alert system to IBM Cloud. The company came to IBM for assistance through the Global Entrepreneur Program, where it learned about and choose SoftLayer for IaaS. This initial shift has made the company’s Alerter app faster for users. “Today, Alerter gets alerts and safety information to subscribers’ smartphones, newsfeeds and social media sites with unprecedented speed and efficiency.”

The Auckland Civil Defense & Emergency Management (CDEM) authority “has used Alerter to help protect 1.4 million residents during many storms, earthquakes and two major tsunami warnings,” Richard Gill, founder and CEO of Cloud M wrote. Gill said, “Through our work and our partnership with IBM, we’re convinced more than ever that public emergency information sharing is best done through mobile and the cloud.”

For more on Cloud M’s story, check out this post on THINK.

We’re the picture-perfect solution.
Guten Tag! pixx.io is a startup that created digital asset management software for support small and midsize companies. The goal is to help companies “collect, share, and manage photos, graphics, videos and other digital media with customers, business partners and remote workers.” To start, they hosted the solution on their own servers and quickly realized that it would be extremely difficult to scale at the speed and ease they needed.

The company turned to SoftLayer for many reasons, but keeping their data nearby was paramount. Andreas Gölkel, pixx.io cofounder, elaborated “German customers are a little afraid to give out their data on servers that are not in Germany or in the EU.”

Well, our Frankfurt data center was the solution. He also noted, “With SoftLayer, we can scale up easily and fast. And due to the really good support, we saved a lot of time. As a startup, every hour that you can use for doing other stuff is worth a lot of money.”

Read more of their story here.

Watson, what’s in the oven?
Chef Watson put out a delicious dinner with the help of Chef James Briscione. He is the director of culinary development of the Institute of Culinary Education in NYC, plus an IBM collaborator. Briscione acted as sous-chef, actually creating the delectable dishes.

So how did they develop the menu? Thanks to four years of work and an analysis of 10,000 recipes from Bon Appétit magazine, Watson “deduced which ingredients routinely went together, and suggested pairings with other ingredients with overlapping flavor or aromatic compounds (along with recipes).”

Briscione says that Watson isn’t going to take the place of chefs, but is simply a tool providing data for chefs to use when thinking up enticing eats. He added, “While Watson is helping us select ingredients and find really wonderful new combinations of food, it doesn’t really tell us what to do with them,” he said. “It just says, ‘These things are going to taste good together, you guys figure out the rest.’”

Find more on this data driven dinner here.

-Rachel

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