Author Archive: Rachel Katz

November 23, 2015

The SLayer Standard Vol. 1, No. 21

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

And the winner is
We are super speedy, but don’t take our word for it. Let us point you to the results of the sponsored cloud benchmark test courtesy of VoltDB. The YCSB benchmark, executed by ACME Benchmarks, was used to compare SoftLayer, an IBM Company, with AWS, Google Cloud, and Microsoft Azure.

So what was the key takeaway? According to John Hugg, “Comparing the SoftLayer bare metal performance and price/performance to the virtualized platforms is interesting. Perhaps it’s not surprising that bare metal does well, but the difference for this benchmark was significant: 50% better absolute performance and 40% more operations per dollar. ”

Hugg also explained the reasoning behind choosing the four aforementioned platforms. In doing so, he noted, “SoftLayer is the odd one here, but it’s really interesting because it offers bare metal hosting on an hourly basis. It’s clear from the results it has performance and price/performance advantages.”

Find out more about results and the YCSB here.

IBM to deliver the ultimate fan experience
Last week, IBM launched the Sports and Entertainment Global Consortium, “which was created to design, build and deliver the ultimate fan experience.” They also presented the new Sports, Entertainment and Fan Experience consulting practice, which will be “led by Jim Rushton, who joins IBM after serving as Chief Revenue Officer of the Miami Dolphins and Sun Life Stadium.”

What will the Consortium do? The press release stated that “The consortium brings together IBM's world leading information technology and recognized leaders in such areas as, construction and design, network infrastructure, wireless, and telecommunications.”

Rushton emphasized that “Sports enterprises and venues need to look at ways to get to know their loyal fans as individuals, and convert that fan loyalty into new revenue streams—not just on game days but 365 days a year.” The practice Rushton will head up plans to “deploy more than 100 global specialists in experience design, mobility, marketing and data analytics supported by a global network of 20 digital design studios.”

Wonder how this will convert into the ultimate fan experience? On a personal note, does that mean people will get cell service while at a game? Looking for that one area you get service means less time watching the game, and that is never a good thing. 😃

Read the entire press release here.


November 17, 2015

The SLayer Standard Vol. 1, No. 20

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

More to know about big data
Our tech evangelist Justin Halsall sat down with Dataconomy to discuss our Big Data Academy, its benefits, and our partnership with Basho. When asked about the motivations behind BDA, he said, “We decided to create a platform that would address professionals from the big data space that are close to the infrastructure and develops that side of the business—taking them on a journey from beginners, through to enthusiast, and finally a practitioner level when it comes to deploying and implementing big data workloads on cloud.”

How can our Big Data Academy help you? Halsall explains that although everyone agrees using big data is necessary in the digital economy, the question of “How?” still lingers. “Our masterclasses, for example, are for those who seek an answer to how can I take advantage of the vast amount of data my organization aggregates? How to optimize that on the technological level? Why computational infrastructure is so important in turning the unstructured data into accurate decisions?”

Read the rest of Justin’s interview here.

Announcing developerWorks Premium
Last week, IBM introduced a new developerWorks subscription program that gives “an all-access pass to cloud-based offerings and services from IBM, allowing developers to go from prototype to production in minutes.” Another benefit of the new program is that it offers “member-only curated tools and resources for IBM Cloud.”

Why would you be interested in the offering? Sandy Carter, general manager of cloud ecosystem and developers at IBM, explained, “We have created a roadmap of premium resources for developers of all levels to grow their skills, build next-gen apps, and connect with the IBM ecosystem. We want to encourage developers and innovation at IBM.”

Find out what’s included in the offering and more here.

Ready? Set? IBM Relay 2015
At IBM Relay 2015, Forrester introduced new research about the growth of customer-centric workloads and the increase of private enterprise clouds. According to Forrester’s findings, “An average of 88 percent of organizations plan to increase the number of applications and systems in which they build or migrate to cloud platforms over the next two years, with customer-focused technology such as customer relationship management (CRM) systems and asset management services as the key drivers.”

John Rymer, vice president and principal analyst at Forrester said, “Technology and products aren't the problem. Culture, organizational structure, and managing that platform are now the biggest limitations." That is where IBM and Bluemix come in, with a goal “to initiate culture change and cloud migration for businesses, and then help companies manage the hybrid cloud architecture once it's there.”

Last week at IBM Relay, two new Bluemix services, Active Deploy and Event Hub, were announced. “The services also comprise parts of Relay, IBM's mechanism for connecting to cloud systems for pushing upgrades and monitoring applications across public, private, and hybrid clouds as well as middleware, mobile, and Internet of Things (IoT) applications.”

Get more details on IBM Relay and Forrester’s new research here.


November 9, 2015

The SLayer Standard Vol. 1, No. 19

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Welcome to the IBM family, Gravitant.
Last week, IBM added Gravitant, “a cloud broker that helps companies mix-and-match cloud services from multiple vendors” to its cloud suit. The addition will help IBM increase the options for customers to manage cloud services.

IBM highlighted the plan in its press release, saying, “IBM plans to integrate the Gravitant capabilities into the IBM Global Technology Services unit. Also, IBM Cloud plans to integrate the capabilities into Software-as-a-Service offerings, extending the company’s growing hybrid cloud solutions and capabilities.”

Learn more about the Gravitant acquisition here.

We’re the power behind Continuity247™.
Our friends at Continuum elaborated on their decision to use SoftLayer to power its BDR Solution, Continuity247™. So what was the reason? From the company’s blog: “We needed a scalable, high-performance public cloud hosting platform with a trusted brand, global data center presence, secure infrastructure and reliable technology that could uphold compliance requirements for partners serving the healthcare and financial verticals. IBM Softlayer checks all of these boxes.” The backup and disaster recovery platform is different from other offerings, because “it’s backup technology that was born in the cloud.”

Get more details about the BDR solution on Continuum’s blog.

Watson, how do you work?
IBM’s Watson has done some amazing things, from winning Jeopardy to helping chefs in the kitchen. But how does it work? If you have ever asked yourself that question, you aren’t alone. How does Watson’s thought processes so closely resemble those of humans? Play the video below to find out.


October 26, 2015

The SLayer Standard Vol. 1, No. 18

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Keeping Aucklanders Safe
Cloud M moved its public safety alert system to IBM Cloud. The company came to IBM for assistance through the Global Entrepreneur Program, where it learned about and choose SoftLayer for IaaS. This initial shift has made the company’s Alerter app faster for users. “Today, Alerter gets alerts and safety information to subscribers’ smartphones, newsfeeds and social media sites with unprecedented speed and efficiency.”

The Auckland Civil Defense & Emergency Management (CDEM) authority “has used Alerter to help protect 1.4 million residents during many storms, earthquakes and two major tsunami warnings,” Richard Gill, founder and CEO of Cloud M wrote. Gill said, “Through our work and our partnership with IBM, we’re convinced more than ever that public emergency information sharing is best done through mobile and the cloud.”

For more on Cloud M’s story, check out this post on THINK.

We’re the picture-perfect solution.
Guten Tag! is a startup that created digital asset management software for support small and midsize companies. The goal is to help companies “collect, share, and manage photos, graphics, videos and other digital media with customers, business partners and remote workers.” To start, they hosted the solution on their own servers and quickly realized that it would be extremely difficult to scale at the speed and ease they needed.

The company turned to SoftLayer for many reasons, but keeping their data nearby was paramount. Andreas Gölkel, cofounder, elaborated “German customers are a little afraid to give out their data on servers that are not in Germany or in the EU.”

Well, our Frankfurt data center was the solution. He also noted, “With SoftLayer, we can scale up easily and fast. And due to the really good support, we saved a lot of time. As a startup, every hour that you can use for doing other stuff is worth a lot of money.”

Read more of their story here.

Watson, what’s in the oven?
Chef Watson put out a delicious dinner with the help of Chef James Briscione. He is the director of culinary development of the Institute of Culinary Education in NYC, plus an IBM collaborator. Briscione acted as sous-chef, actually creating the delectable dishes.

So how did they develop the menu? Thanks to four years of work and an analysis of 10,000 recipes from Bon Appétit magazine, Watson “deduced which ingredients routinely went together, and suggested pairings with other ingredients with overlapping flavor or aromatic compounds (along with recipes).”

Briscione says that Watson isn’t going to take the place of chefs, but is simply a tool providing data for chefs to use when thinking up enticing eats. He added, “While Watson is helping us select ingredients and find really wonderful new combinations of food, it doesn’t really tell us what to do with them,” he said. “It just says, ‘These things are going to taste good together, you guys figure out the rest.’”

Find more on this data driven dinner here.


October 19, 2015

The SLayer Standard Vol. 1, No. 17

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

We’re in India.
We’ve finally arrived! Our first Indian data center is now open in Chennai. The new data center will allow us to grow our cloud footprint with a direct connection between Europe and Asia through India. It will also offer “local customers and end users increased performance and speed for data traveling to and from the region.

Along with the data center, IBM announced a new partnership with the National Association of Software and Services Companies (NASSCOM) to launch Robert LeBlanc, senior vice president of IBM Cloud said, “With the opening of the IBM Cloud data center in Chennai and our collaboration with NASSCOM, IBM is not only delivering greater access to a globally integrated cloud data center that offers the performance and speed needed, but it is also creating the foundation for future growth by working with NASSCOM 10,000 Startups program to equip local developers with the skills they need to grow the market.”

What’s up with Watson?
Watson Analytics now offers even more resources to users. IBM announced the introduction of new data discovery and Q&A capabilities that will allow users to more easily gather knowledge from their data.

IBM also introduced its newest tool, Expert Storybooks. Expert Storybooks will guide users in understanding, learning, and reasoning with different types of data sources to uncover the most relevant facts and reveal patterns and relationships for predictive decision making. Find more information about the types of Storybooks here.

You’re only a couple of clicks away from hybrid cloud.
Our public cloud is being integrated with VMware’s virtualization stack. This will allow current VMware customers to build hybrid clouds with just a few clicks. Geoff Waters, vice president of Service Provider Channel at VMware, said, “This partnership provides enterprises with a proven cloud platform on a global basis with high performance, enhanced security and control by using technologies from SoftLayer and VMware. The ability to move workloads across continents offers enterprises new and exciting deployment options for their applications and cloud services.” Get more information about the partnership here.


October 13, 2015

The SLayer Standard Vol. 1, No. 16

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

The dawn of a new era
IBM’s fearless leader, Ginni Rometty, took the stage at the Gartner Symposium last week to discuss the where Big Blue is headed.

What’s in store for IBM? Rometty called it the “cognitive era.” In that vein, IBM is forming the Cognitive Business Solutions group “to build cognitive innovations across industries.” About the new addition, Rometty said, “Digital business and digital intelligence equal the cognitive era.”

Pretty exciting stuff, if we do say so ourselves. Read more about it here.

Tackling mobile cloud security with AT&T
IBM and AT&T are working together on a mobile cloud security solution to improve mobile app and data security in the cloud.

How are they going to do it? Caleb Barlow, vice president of IBM Security, said, "To help protect organizations, employees, and data, IBM Security and AT&T are delivering a tested and easy-to-deploy set of complimentary tools. We’re giving enterprise mobile device users stable, private access to data and apps in the cloud.” The approach will allow workforces to be “productive without compromising security and the mobile user experience.”

What are these tools Barlow references? Learn about the partnership here.

Tangled up in Big Blue
The world’s most famous supercomputer is following Rometty’s lead—Watson’s all about cognitive computing, too. Except Watson has Bob Dylan in his corner of the ring.

Wait, what? Bob Dylan? Yes, you read that correctly. The Jeopardy winner jokes with Dylan in a new IBM video.


October 5, 2015

The SLayer Standard Vol. 1, No. 15

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

It’s time to Box.
Which cloud platform will offer Box first? We will! Our new deal with Box helps the company expand its customer base and further its IBM partnership. Whitney Bouck, general manager at Box, said, “This is a fabulous step in the right direction and satisfies the majority of customers in Europe that have maybe been uncomfortable with a U.S.-only data centre approach.”

EVRY one gets cloud.
IBM will be the go-to provider for EVRY Partners’ cloud infrastructure offerings. The services will start running in SoftLayer data centers in 2016. “Our partnership demonstrates how IBM’s expertise, technology and services can help EVRY adapt to new market conditions and opportunities while having trusted infrastructure services supporting the ongoing operations,” said Martin Jetter, senior vice president at IBM Global Technology Services.

With new platforms comes cloud growth.
How does IBM expand its global business solutions? With cloud, of course. Sanjay Rishi, managing partner at IBM Global Business Services, said, "Our new IBM Cloud Business Innovation Center will help us co-create with our clients, addressing their unique needs with tailored solutions, delivered on the cloud for fast results."

Welcome to the family!
Cleversafe, a data storage vendor newly acquired by IBM, is the next step in providing customers a way to “build a hybrid bridge to the cloud.” IBM discussed the benefits of Cleversafe in a press release, saying, “The company uses unique algorithms to slice data into pieces and reassemble the information from a single copy, rather than simply making multiple copies of the data, which is how storage traditionally has been done. As a result, Cleversafe can store data significantly cheaper and with greater security.” We would like to welcome Cleversafe to the IBM family!


August 11, 2015

The SLayer Standard Vol. 1, No. 14

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

We’re revving the IBM Cloud engine.
How is SoftLayer helping IBM’s cloud grow? Ed Scannell explores this in a new TechTarget article. He says many of the latest successes are “attributed to the IBM cloud unit's ability to respond faster to market opportunities, along with the ability to build corporate data centers significantly faster than IGS via SoftLayer.”

It’s time to turn to the cloud.
Across the industry, companies are seeing legacy software decreases. In a recent CBR article, James Nunns says he believes the solution could be in the cloud, and he highlights some of the transitions that IBM is making. Steve Robinson, IBM’s general manager of cloud platform services, says, "Today's rapid app development cycles require developers to use new tools and methodologies from across the ecosystem to quickly turn new ideas into enterprise-class cloud applications at consumer scale and innovate at the speed of cloud."

A case for both private and public cloud.
Are you still writing a pros and cons list to compare private and public cloud? It’s time to put the list away. IBMer Philip Guido explains, “Over the next five years, both public and private clouds are expected to grow at the exact same compound annual growth rate.” One thing to remember is that the choice of cloud model is “largely predicated by the business conditions of the industry a company is operating in.”


July 27, 2015

The SLayer Standard Vol. 1, No. 13

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Growing Strong For Two Years
What has happened in the two years since SoftLayer joined forces with IBM? In a word: growth. Growth in several areas was spotlighted by 451 Research report. The article noted that SoftLayer is “no longer just an IaaS offer, but the foundation on which IBM is building strategic products. IBM Bluemix PaaS, data services and multiple SaaS offerings all run atop SoftLayer infrastructure.”

Welcome to The IBM Family
We’re excited to welcome Compose into our growing IBM brood. The acquisition was announced last week, but what does it bring the IBM family? Fortune highlights the company’s ability to “attract a new flock of web and mobile developers” to IBM, while offering up “lightweight database services based on MongoDB, Redis, Elasticsearch, PostgreSQL, RethinkDB and other databases.”

We’re Happy to Work With You
Core insurance technology software and IT services provider, Majesco, chose the IBM Cloud platform for its entire suite of property and casualty insurance software products to customers in a public cloud. In a write-up by IBR, Majesco’s COO Ed Ossie said, “Working with IBM will help insurers transform their business with a modern core solution that can be deployed on a proven and tested environment.”

A Chip Off The Old Block
IBM has designed the world’s smallest chip with the help of GLOBALFOUNDRIES and Samsung. Squint a bit and you might be able to see the 7 nm (yes, that’s a nanometer) chip that is the future of microprocessing.

In a statement, IBM called this new technology “crucial to meeting the anticipated demands of future cloud computing and Big Data systems, cognitive computing, mobile products, and other emerging technologies.”


June 17, 2015

Through Our Customers’ Eyes

There’s something unique about getting an opinion about a product or service from someone who has actually used that service—it’s part of the reason why the reviews on Amazon and apps like Yelp have become so popular.

We can tell you all day long about all the things the SoftLayer cloud platform is capable of, but wouldn’t it be nice to get real life accounts about real customers who are building real businesses by using it?

The new customer stories page on our website features video and written stories of just that—happy customers who wanted to share their experiences about changing their industries or improving the way they do business by using SoftLayer.

And some of our customers are doing some really, really cool things. Take Sohonet, for example. The company is using the SoftLayer cloud to improve processes in the movie industry. Its private network for processing, storing, and collaborating on media workloads in the cloud has set a new standard for production and post-production work in the media industry. Check it out:

We have many more SoftLayer customers who are also doing cool things. You can read their stories on our new customer stories page.

We think we have some of the most innovative customers in the cloud. If you’re thinking about becoming one of them, take a look around. Then sign up, and maybe you can be our next featured story.


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