Global Expansion: An Early Look at Singapore

September 2, 2011

Based on the blog's traffic analytics, customers are very interested in SoftLayer's global expansion, and in my update from Tokyo, I promised a few sneak peeks into the progress of building out the Singapore data center. We've been talking about our move into Asia for a while now, but we haven't showed much of the progress. The cynics in the audience will say, "I'll believe it when I see it," and to them, I say:

These pictures were actually taken a few weeks ago before our Server Build Technicians came on site, and it looks even more amazing now ... But you'll have to check back with us in the coming weeks to see that progress for yourself. Both the Singapore and Amsterdam facilities are on track to go live by the middle of Q4 2011, and we're already starting to hear buzz from our customers as they prepare to snatch up their first SoftLayer server in Asia.

If you want to have a little fun, you should compare these build-out pictures with the ones we've posted from the completed San Jose facility and the under-construction Amsterdam data center. As we've mentioned in previous posts, SoftLayer uses a data center pod concept to create identical hosting environments in each of our locations. Even with the data centers' varying floor plan layouts and sizes, the server room similarities are pretty remarkable.

Stay tuned for updates on the build-out process and for information about when you can start provisioning new servers in Singapore. If you have any questions about the build-out process, leave a comment below or hit us up on Twitter: @SoftLayer.

-@toddmitchell

Comments

September 3rd, 2011 at 3:42am

Sir, That is Thai flag not Singapore....

September 5th, 2011 at 6:34pm

Will you be expanding to Australia and NZ?

September 6th, 2011 at 7:05pm

Thanks for the comment, Jay! I think you mistook the SoftLayer "3 Bars" logo for the Thai flag. We didn't intend to feature a Singapore flag ... Our goal was just to brand the album with SoftLayer's logo.

September 6th, 2011 at 7:07pm

Great question, Geoffrey. In the immediate term, we don't have a timeline for a facility in Australia or New Zealand, but we're always looking for opportunities and markets to help meet customer demand. If we hear from customers that we need to be there, you'll probably see a PoP first, and if the market grows significantly for that location, we'd start hunting space for a full data center.

September 8th, 2011 at 3:17am

Hi Todd,

The DC pictures look great and it would be great if I can get a guided tour of the Singapore DC when I am in S'pore for the Parallels Summit. I am sure it would help me sell more of your servers after actually getting a feel what a SL DC looks like!

Cheers,
Hriday

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Comments

September 3rd, 2011 at 3:42am

Sir, That is Thai flag not Singapore....

September 5th, 2011 at 6:34pm

Will you be expanding to Australia and NZ?

September 6th, 2011 at 7:05pm

Thanks for the comment, Jay! I think you mistook the SoftLayer "3 Bars" logo for the Thai flag. We didn't intend to feature a Singapore flag ... Our goal was just to brand the album with SoftLayer's logo.

September 6th, 2011 at 7:07pm

Great question, Geoffrey. In the immediate term, we don't have a timeline for a facility in Australia or New Zealand, but we're always looking for opportunities and markets to help meet customer demand. If we hear from customers that we need to be there, you'll probably see a PoP first, and if the market grows significantly for that location, we'd start hunting space for a full data center.

September 8th, 2011 at 3:17am

Hi Todd,

The DC pictures look great and it would be great if I can get a guided tour of the Singapore DC when I am in S'pore for the Parallels Summit. I am sure it would help me sell more of your servers after actually getting a feel what a SL DC looks like!

Cheers,
Hriday

Leave a Reply

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