Partner Marketplace Posts

July 28, 2016

SL-APS: The faster way for resellers to offer SoftLayer services

SL-APS is a SoftLayer infrastructure application package that allows a simple and fast way for cloud service providers to offer new and existing SoftLayer services to their customers. Since it is based on APS Standard’s Application Packaging Standard (APS), you can get your Odin Cloud Marketplace Storefront up and running in a matter of a days—instead of spending months to develop and integrate—so you can sell and deploy SoftLayer services (virtual servers, bare metal servers, network devices, etc.) faster than ever before.

Putting the "r" back in fee

Providers (distributors and resellers) can download the software package from IBM free of charge. Once installed, the SL-APS package will dynamically discover SoftLayer products, pricing, and available data centers and display them in a “configurator” interface.

You're in control

Providers then customize or simplify the product set by building a list of products they wish to offer to customers. The package also accommodates Provider-Reseller-Customer Sales models as well as two-tier distribution.

IBM SL-APS v3.0 (July 2016) provides deeper integration with many of SoftLayer’s catalog items and services. New features include:

  • SAML SSO to SoftLayer Customer Portal: Odin SL-APS customers can one-click securely sign on to their SoftLayer customer portal using a strong one-time security token.
  • SoftLayer Invoice-Driven Billing: All Odin invoices relating to SoftLayer services will be generated directly based on SoftLayer invoices, on customer’s SoftLayer monthly billing date, converted for customer/reseller currency and discount rate.
  • Detailed Reseller and End-Customer Invoices: Resellers and end-customers will receive detailed invoices containing all SoftLayer devices and associated charges, converted for customer/reseller currency and discount rate.
  • POWER8 servers (additional latest SoftLayer catalog item): POWER8 servers provide bare metal power for big data workloads.

     

-Christopher

July 11, 2016

Certified Ubuntu Images Available in SoftLayer

In partnership with Canonical, we are excited to announce today that SoftLayer is now an Ubuntu Certified Public Cloud Partner for Ubuntu guest images.  

For clients, this means you can harness the value of deploying Ubuntu certified images in SoftLayer. The value to our clients includes: 

  • Running Ubuntu on SoftLayer’s high performance and customizable virtual and bare metal server offerings
  • Ubuntu cloud guest image updates with enablement, publication, development, and maintenance across all data centers. Customers will have the latest Ubuntu features, compliance accreditations and security updates
  • Quality assurance ensures that customers enjoy one of the highest-quality Ubuntu experiences, including some of the fastest security patching of any Linux provider
  • Archive mirrors for faster updates retrieval for Ubuntu images
  • The opportunity to engage with Canonical for enterprise-grade support on Ubuntu cloud guest images, and use Landscape, Canonical’s award-winning system monitoring tool

In a continued effort to enhance client experience, SoftLayer’s partnership with Canonical assures clients as they look to accelerate transformation on Ubuntu workloads with a consistent SoftLayer experience.

“Canonical has a broad partnership with IBM with Ubuntu images already available on LinuxOne, Power and Z Systems,” said Anand Krishnan, EVP, Cloud, Canonical. “By signing this new public cloud partnership with SoftLayer we have made Ubuntu images available for its customers.”

Canonical continually maintains, tests, and updates certified Ubuntu images, making the latest versions available through Softlayer within minutes of their official release by Canonical. This means that you will always have the latest version of Certified Ubuntu images.

Please visit the Ubuntu Certified Public Cloud Partners page for more information.

About Canonical

Canonical is the company behind Ubuntu, the leading OS for container, cloud, scale-out and hyperscale computing. Sixty-five percent of large-scale OpenStack deployments are on Ubuntu, using both KVM and the pure-container LXD hypervisor for the world’s fastest private clouds. Canonical provides enterprise support and services for commercial users of Ubuntu.

Canonical leads the development of Juju, the model-driven operations system, and MAAS (Metal-as-a-Service), which creates a physical server cloud and IPAM for amazing data center operational efficiency. Canonical is a privately held company.

June 20, 2016

VMware on SoftLayer Just Got Even Easier

SoftLayer customers have been bringing VMware workloads and VMware add-ons to the infrastructure as a service (IaaS) platform for years. With the roll-out of per-processor monthly licensing and the automation of vSphere and vCenter deployment, the provisioning process has never been easier. 

Now SoftLayer has taken the next step by allowing customers to order and manage VMware add-ons with the same per-processor monthly pricing model. To celebrate, the sales engineering team has updated KnowledgeLayer and added a new section focused on VMware 6, including step-by-step guides for getting started on the platform. VMware vSphere 6 Getting Started, for example, details how to get vSphere servers up and running. It gives a detailed instructions on how to create from scratch, what VLAN and IP addresses customer should use, and the recommended network structure.  

Let’s review what else is new.

SoftLayer has added the vCenter Server Appliance to the catalog to allow customers to fully scale their environments up on their own. We’ve also added instructions on how you can deploy vCenter as an appliance. For smaller environments, customers can still deploy vCenter as a Windows add-on and get up and running in under an hour.

To make the vCenter appliance and other add-ons possible, SoftLayer has enhanced the customer portal to allow customers to order and manage all VMware licensing add-ons in a simple panel. Customers use this system to order and manage licenses for vCenter Server Appliance, Virtual SAN, NSX-V, Site Recovery Manager, and vRealize Operations/Automation/Log Insight. Combined with speedy SoftLayer bare metal server provisioning times, customers can stand up or extend their VMware footprint across the globe in no time.

VMware NSX on SoftLayer is nothing new, but the capabilities of the latest version and the month-to-month pricing make it an option worth considering. Between the edge gateways and distributed networking enhancements, customers can build security and standardization into the platform that follows their workloads from server to server and site to site. Customers can span a private layer 2 domain across completely different locations by using a VXLAN overlay across a layer 3 routed network. This is particularly useful for disaster recovery and for bursting on-premises workloads out to SoftLayer. Customers also leverage NSX to isolate workloads in a multi-tenant environment without the need for additional VLANs from SoftLayer. VMware 6 NSX Getting Started is your first stop to learn about micro-segmentation and best practices with NSX at SoftLayer.

VMware Virtual SAN is our latest addition to the platform and provides customers with a great option for hosting mission-critical workloads on single-tenant infrastructure with software-defined storage (SDS). Customers can leverage common x86 compute available on SoftLayer to build reliable, high performance, and scalable dedicated storage pools. It was designed for performance (caching and local disk access), affordability (mixing solid state and capacity SATA drives), and supportability without the need for a storage architect. It is tightly integrated with vSphere administration and brings features like snapshots, linked clones, vSphere Replication, and vSphere APIs for data protection. 

If you have questions about VMware on the SoftLayer cloud, get in touch with our sales representatives on live chat or phone. They’ll be happy to help and can also coordinate a consultation with the SoftLayer sales engineering team if you need one. You may find some of your initial questions have already been answered in our VMware FAQ.

I’m also delighted to share some video tutorials our sales engineering team created, entitled, “Getting Started With VMware 6.0 (Parts 1, 2, 3, 4).” This series will give you examples of deploying VMware and get some of your initial questions answered.

With that said, why not start deploying your VMware solution—or expanding your current VMware workloads with feature rich add-ons? Now is the best time for you to take advantage of our promotion to spin up your VMware solution at SoftLayer. Ask a SoftLayer sales representative on live chat to get more details.

-Rick Ji

May 24, 2016

Streamlining the VMware licenses ordering process

IBM and VMware’s agreement (announced in February) enables enterprise customers to extend their existing on-premises workloads to the cloud—specifically, the IBM Cloud. Customers can now leverage VMware technologies with IBM’s worldwide cloud data centers, giving them the power to scale globally without incurring CAPEX and reducing security risks.

So what does this mean to customers’ VMware administrators? They can quickly realize cost-effective hybrid cloud characteristics by deploying into SoftLayer’s enterprise-grade global cloud platform (VMware@SoftLayer). One of these characteristics is that vSphere workloads and catalogs can be provisioned onto VMware vSphere environments within SoftLayer's data centers without modification to VMware VMs or guests. The use of a common vSphere hypervisor and management/orchestration platform make these deployments possible.

vSphere implementations on SoftLayer also enable utilization of other components. Table 1 contains a list of VMware products that are now available for ordering through the SoftLayer customer portal. Note that prices are subject to change. Visit VMware Solutions for the most current pricing.

Product Name

Customer List Price

VMware vCenter Server Standard

Included with vSphere

VMware vSphere Enterprise Plus

Starting at $85 per processor per month

VMware vRealize Suite [Includes VMware vRealize (Standard Edition), vRealize Log Insight, and vRealize Automation (Standard Edition)]

Starting at $48 per processor per month

VMware vRealize Operations Enterprise Edition

Starting at $68 per processor per month

VMware vRealize Operations Advanced Edition

Starting at $33 per processor per month

VMware vRealize Automation Enterprise

Starting at $150 per processor per month

VMware vRealize Automation Advanced

Starting at $75 per processor per month

VMware NSX-V

Starting at $118 per processor per month

VMware Integrated OpenStack (VIO)

Starting at $11 per processor per month

Virtual SAN Standard Tier 1 (0-20 TB)

Contact SoftLayer Sales for pricing

Virtual SAN Standard Tier 2 (21-64 TB)

Contact SoftLayer Sales for pricing

Virtual SAN Standard Tier 3 (65-124 TB)

Contact SoftLayer Sales for pricing

VMware Site Recovery Manager (SRM)

Starting at $257 per processor per month

Table 1. VMware products available in the SoftLayer Customer Portal

Use the following steps to order licenses for the VMware products listed in Table 1:

  1. Log in to the SoftLayer customer portal.
  2. Click Devices > Managed > VMware Licenses.

Steps to VMware Licenses page

Figure 1. Steps to VMware Licenses page

  1. Click on Order VMware Licenses in the top right-hand corner of the VMware Licenses page.

Order VMware Licenses

Figure 2. Order VMware Licenses

  1. To list the VMware products and number of CPUs for the licenses you want to order (Figure 3), click the drop-down list under Clicking Add License.

Note: VMware vSphere Enterprise Plus (ESXi 6.0) cannot be ordered through this process. You must still order it as a requested OS when you order your bare metal server.



Select the VMware product and number of CPUs

Figure 3. Select the VMware product and number of CPUs

  1. View the price of the VMware product you selected on the far right of the screen.

View your selection before continuing the ordering process

Figure 4. View your selection before continuing the ordering process

  1. Click Continue to order the licenses or you can click Add License to add additional licenses.

Once you click Continue, you are taken back to the VMware Licenses page, which displays your VMware product(s) and license key(s).

List of VMware products and license keys

Figure 5. List of VMware products and license keys

  1. Download the Install Files from the link on this page. You will need to have an SSL connection to the SoftLayer private network to be able to access the download page.
  2. Download the correct VMware product(s) and manually install them into your vSphere environment.

 

- Kerry Staples

Categories: 
May 19, 2016

Bringing the power of GPUs to cloud

The GPU was invented by NVIDIA back in 1999 as a way to quickly render computer graphics by offloading the computational burden from the CPU. A great deal has happened since then—GPUs are now enablers for leading edge deep learning, scientific research, design, and “fast data” querying startups that have ambitions of changing the world.

That’s because GPUs are very efficient at manipulating computer graphics, image processing, and other computationally intensive high performance computing (HPC) applications. Their highly parallel structure makes them more effective than general purpose CPUs for algorithms where the processing of large blocks of data is done in parallel. GPUs, capable of handling multiple calculations at the same time, also have a major performance advantage. This is the reason SoftLayer (now part of IBM Cloud) has brought these capabilities to a broader audience.

We support the NVIDIA Tesla Accelerated Computing Platform, which makes HPC capabilities more accessible to, and affordable for, everyone. Companies like Artomatix and MapD are using our NVIDIA GPU offerings to achieve unprecedented speed and performance, traditionally only achievable by building or renting an HPC lab.

By provisioning SoftLayer bare metal servers with cutting-edge NVIDIA GPU accelerators, any business can harness the processing power needed for HPC. This enables businesses to manage the most complex, compute-intensive workloads—from deep learning and big data analytics to video effects—using affordable, on-demand computing infrastructure.

Take a look at some of the groundbreaking results companies like MapD are experiencing using GPU-enabled technology running on IBM Cloud. They’re making big data exploration visually interactive and insightful by using NVIDIA Tesla K80 GPU accelerators running on SoftLayer bare metal servers.

SoftLayer has also added the NVIDIA Tesla M60 GPU to our arsenal. This GPU technology enables clients to deploy fewer, more powerful servers on our cloud while being able to churn through more jobs. Specifically, running server simulations are cut down from weeks or days to hours when compared to using a CPU-only based server—think of performance running tools and applications like Amber for molecular dynamics, Terachem for quantum chemistry, and Echelon for oil and gas.

The Tesla M60 also speeds up virtualized desktop applications. There is widespread support for running virtualized applications such as AutoCAD to Siemens NX from a GPU server. This allows clients to centralize their infrastructure while providing access to the application, regardless of location. There are endless use cases with GPUs.

With this arsenal, we are one step closer to offering real supercomputing performance on a pay-as-you-go basis, which makes this new approach to tackling big data problems accessible to customers of all sizes. We are at an interesting inflection point in our industry, where GPU technology is opening the door for the next wave of breakthroughs across multiple industries.

-Jerry Gutierrez

April 4, 2016

A deeper dive into using VMware on SoftLayer

 

IBM and VMware recently announced an expanded global strategic partnership that enables customers to operate a seamless and consistent cloud, spanning hybrid environments. VMware customers now have the ability to quickly provision new (or scale existing) VMware workloads to IBM Cloud. This helps companies retain the value of their existing VMware-based solutions while leveraging the growing footprint of IBM Cloud data centers worldwide.

IBM customers are now able to purchase VMware software in a flexible, cost-efficient manner to power their deployments on IBM’s bare metal hardware infrastructure service. They’ll also be able to take advantage of their existing skill sets, tools, and technologies versus having to purchase and learn new ones. New customers will have complete control of their VMware environment, allowing them to expand into new markets and reduce startup cost by leveraging SoftLayer’s worldwide network and data centers.

This new offering also allows customers access to the full stack of VMware products to build an end-to-end VMware solution that matches their current on-premises environment or create a new one. Leveraging NSX lets customers manage their SoftLayer network infrastructure and extend their on-premises environment into SoftLayer as well, letting them expand their current capacity while reducing startup capital.

Customers can currently purchase vSphere Enterprise Plus 6.0 from SoftLayer. The VMware software components in Table 1 will be available, for a la carte purchase, for individual SoftLayer bare metal servers by Q2 2016. All products listed will be billed on a per socket basis.

Table 1: VMware software components

Product Name

Version

Charge per

VMware vRealize Operations Enterprise Edition

6.0

CPU

VMware vRealize Operations Advanced Edition

6.0

CPU

VMware vRealize Operations Standard Edition

6.0

CPU

VMware vRealize Log Insight

3.0

CPU

VMware NSX-V

6.2

CPU

VMware Integrated OpenStack (VIO)

2.0

CPU

Virtual SAN Standard Tier I (0-20TB)

6.X

CPU

Virtual SAN Standard Tier II (21-64TB)

6.X

CPU

Virtual SAN Standard Tier III (65-124TB)

6.X

CPU

VMware Site Recovery Manager

6.1

CPU

VMware vRealize Automation Enterprise

6.X

CPU

VMware vRealize Automation Advanced

6.X

CPU

 

The following FAQs will help you better understand the IBM and VMware partnership:                                                                                                                                             

Q: What are you offering today? And how much does it cost?

A: Today, IBM offers vSphere Enterprise Plus 6.0, which includes vCenter and vCloud Connector. It’s currently available for $85 per CPU for single CPU, dual CPU, and quad CPU servers. The products listed in Table 1 will be available in Q2 2016.

Q: Is per-CPU pricing a change from how VMware software was offered before?

A: Yes, the CPU-based pricing is new, and is unique to IBM Cloud. IBM is currently the only cloud provider to offer this type of pricing for VMware software. CPU-based pricing allows customers to more accurately budget how much they spend for VMware software in the cloud.

Q: Can customers bring the licenses they already own and have acquired via an existing VMware license agreement (e.g., ELA)?

A: Customers can take advantage of the new pricing when purchasing the VMware software through the SoftLayer portal. Please contact your VMware sales representative to get approval if you plan on bringing the license you already own to IBM Cloud.

Q: Will you offer migration services?

A: Yes, migration services will be among the portfolio of managed services offerings we will make available. Details will be announced closer to the time of availability, which is later in 2016.

Q: What storage options are available for VMware environments on SoftLayer?

A: Customers can select from a diverse range of SoftLayer storage offerings and custom solutions depending on their requirements and preferences. Use the Select a Storage Option to use with VMware guide to determine the best storage option for your environment.

Q: Where can I find technical resources to learn more about VMware on SoftLayer?

A: There is extensive technical documentation available on KnowledgeLayer, including:

 

-Kerry Staples and Andreas Groth

June 29, 2015

Opening Up the Cloud

This guest blog post is written by Alexia Emmanoulopoulou, marketing manager at Canonical.

With OpenStack, cloud computing becomes easily accessible to everyone. It tears down financial barriers to cloud deployments and tackles the fear of lock-in. One of the main benefits of OpenStack is the fact that it is open source and supported by a wide ecosystem, with contributions from more than 200 companies, including Canonical and IBM. Users can change service providers and hardware at any time, and compared to other clouds using virtualization technology, OpenStack can double server utilization to as much as 85 percent. This means that an OpenStack cloud is economical and delivers more flexibility, scalability, and agility to businesses. The challenge however lies in recruiting and retaining OpenStack experts, who are in high demand, making it hard for companies to deploy OpenStack on time and on budget. But BootStack, Canonical’s managed cloud product solved that problem by offering all the benefits of a private cloud without any of the pain of day-to-day infrastructure management.

Addressing the Challenge of Finding OpenStack Experts

Resourcing an OpenStack six-strong team to work 24x7 would cost between $900,000 and $1.5 million and can take months of headhunting. Thus the savings that OpenStack should bring companies are eroded so Canonical created BootStack, short for Build, Operate, and Optionally Transfer. It’s a new service for setting up and operating an OpenStack cloud, in both on-premises and hosted environments, and it gives users the option of taking over the management of your cloud in the future.

After working with each customer to define their requirements and specify the right cloud infrastructure for their business, Canonical’s experienced engineering and support team builds and manages the entire cloud infrastructure of the customer, including Ubuntu OpenStack, the underlying hypervisor, and deployment onto hosted or on-premises hardware. As a result, users get all the benefits of a private cloud without any of the pain of day-to-day infrastructure management. For added protection, BootStack is backed by a clear SLA that covers cloud availability at the user’s desired scale as well as uptime and responsiveness metrics.

Choosing Between On-premises and Hosted Cloud

Some companies prefer to host on-premises because they feel more secure knowing their cloud is running on their own site. However, when things go wrong, some companies find they don’t have the expertise on-hand to quickly recover. Furthermore, on-site hosting is at least three times as expensive as it is to outsource to a hosting specialist.

With the hosted option for BootStack, your OpenStack cloud will be hosted on Ubuntu-certified hardware in SoftLayer data centers. SoftLayer provides customizable bare metal and virtual servers run on the highest performing cloud infrastructure available. Users can seamlessly move data between servers at no cost and benefit from secure, fast, and low-latency communications between data centers. 24x7 expert staff in each data center can troubleshoot any rare issues that can’t be directly resolved through their self-service management portal. Canonical and SoftLayer also take care of patches and upgrades to both the operating system and OpenStack, hardware and software failure prevention and fix, proactive health monitoring of the cloud and hardware, and resolution of any other problems.

No Lock-In and Predictable Cost

The two features that set BootStack apart from other managed cloud products are the predictable cost structure and the lack of lock-in. With BootStack, users can access every tool and every machine, any time. A company can choose to take over the management of its cloud at any time, at which point it will receive training and support from Canonical to ensure a smooth transition. BootStack customers can then choose to either bring their cloud in-house or continue hosting with SoftLayer.

In terms of costs, BootStack cloud is priced at $15 per day per server, plus the cost of the hosting. SoftLayer offers a number of bare metal servers that exceed the OpenStack recommended configuration, starting at $699 per month. You pay as you go, and can scale as your business needs change.

All-in-all, it’s a flexible managed cloud at a predictable cost with expert staff to manage it until you’re ready to take over!

For more information about BootStack, SoftLayer, and OpenStack, download our free white paper: The Easiest Way to Build and Manage an OpenStack Cloud.

-Alexia

October 24, 2014

SoftLayer at IBM Insight 2014

IBM will be lighting up Las Vegas next week with Insight 2014, the conference for big data and analytics. Starting this Sunday and running through Thursday, October 30 at the Mandalay Bay, this show will offer amazing opportunities to learn more about the advantages of delivering big data and analytics services, and many of those advantages involve the SoftLayer cloud platform.

To guide you through the 700+ sessions and streams easier, we’ve compiled a list of must-attend SoftLayer- and cloud-based sessions.

Business Partner Summit

Breakout Session 7157: Partner with SoftLayer for Your Big Data and Analytics Workloads
Sunday, October 26 @ 2:00 p.m. – Tradewinds A (For Business Partners only)
Featured Speakers: Anand Mahurkar, founder and CEO Findability Sciences, and Guy Kurtz, IBM North America Channel Sales Leader

General Conference Sessions

BPM-6838A: Experience Faster Time to Value with IBM Cognos TM1 on Cloud
Monday, October 27 @ 10:15 a.m. – Mandalay Bay J
Learn how the SoftLayer infrastructure with IBM Cognos TM1 can help you gain better performance, operational savings, reliability, and scalability.

IIS-5758A: How Joy Global is Using Big Data as a Differentiator in the Mining Industry
Monday, October 27 @ 10:15 a.m. – Jasmine B
We’ll dig deep to learn how Joy Global runs one of the most sophisticated big data platforms in the industry hosted by a combination of SoftLayer and IBM Global Business Services.

IDB-4741C: Accelerate Social Media Analytics for Big Insight with IBM DB2 BLU and IBM InfoSphere Optim Database Tools
Monday, October 27 @ 3:30 p.m. – Jasmine F
Can the right combination of technologies help accelerate a social media analytics application hosted on SoftLayer? Yes.

EEP-5498A: Industry Leaders, IBM ECM and SoftLayer Deliver Trusted Content Anywhere with IBM Navigator on Cloud
Tuesday, October 28 @ 1:45 p.m. – Lagoon H
Extend ECM to the SoftLayer cloud platform by leveraging IBM’s pervasive ECM experience platform, IBM Content Navigator.

FTC-4285A: Data Warehousing and Analytics in the Cloud: IBM's New Data Warehousing Service
Tuesday, October 28 @ 3:00 p.m. – Islander E
Combining the best of BLU Acceleration, Netezza Technology, and SoftLayer, come see how Data Warehousing Service can be used to provide analytics for existing cloud-based data stores.

LCE-5575A: Building a Robust ECM Solution Step-by-Step
Wednesday, October 29 @ 2:00 p.m. – Shorelines B Lab Room 11
A step-by-step guide to building an ECM solution on a SoftLayer platform.

EEP-7001A: Expert Exchange: ECM in the Cloud
Wednesday, October 29 @ 4:30 p.m. – Breakers E
Meet the ECM development team and learn how they designed and deployed Navigator Cloud Edition on SoftLayer.

III-5198A: Using IBM Bluemix and SoftLayer to Run IBM InfoSphere Information Server on an Intel Technology-Powered Cloud
Thursday, October 30 @ 10:00 a.m. – Jasmine E
Learn how InfoSphere Information Server works in the cloud, and how SoftLayer bare metal and virtualization options contribute to the scaling performance.

LCI-5234A: On-Demand Data Archiving with Cloud-based Data Warehousing Services
Thursday, October 30 @ 10:00 a.m. – Shorelines B Lab Room 2
This lab will showcase the entire BLU Acceleration as a Cloud solution using SoftLayer.

If you’re a registered attendee and haven’t already done so, visit the IBM Insight 2014 website for complete descriptions of all sessions, and start building your agenda.

And don’t forget to stop by the SoftLayer pedestal in the IBM Cloud booth #515. We look forward to seeing you.

-Ted

October 2, 2014

SoftLayer Rocks the 2014 cPanel Conference

For the past two days, SoftLayer set up shop at the 2014 cPanel® Conference held in Houston, TX. We mingled. We administered the Server Challenge II (more on that later) . . . And, we talked to Aaron Phillips, chief business officer at cPanel.

Holy cup of coffee; this guy has so much energy! Clad in shorts, a t-shirt, and Adidas Gazelle’s, this CBO was not what I expected, but neither is cPanel for that matter. Reading Phillips’ bio offers a glimpse into the cPanel culture; he pokes fun at the fact he never thought he would be working for a “company started by a 14-year-old genius.”(Maybe that’s why he can get away with the shorts.)

Regardless, you can’t dismiss cPanel’s expertise when it comes to specializing in control panel software. The cPanel software package automates server tasks by providing an accessible interface to help website owners manage their sites.

So Aaron, can you give us a brief overview of what the cPanel conference is all about?

The cPanel Conference is in its ninth year, and we really put this together to network, talk about web hosting, and give our partners a sneak peek at what we’re up to. I attended the event even before I came onboard at cPanel, and each year just gets bigger and better. It’s the conference I look forward to each year.

Oh yeah? Any big announcements this week?

Yep. We have a new update to our system. Our user interface is available in 29 languages. It’s really going to help our global customers and help our partners that have global customers like SoftLayer.

How so?

The quality of translations have improved dramatically. The older system we called LANG often created partial sentences which caused a lot of problems with translations. Our ‘newer model,’ Maketext, is more flexible and feature rich. We’ve also edited our content on the interface making it easier to translate. This also eases translation in languages read from right-to-left.

When do you anticipate a go-live date?

We’re in the beta stage but will be complete soon. Like, any day now.

Speaking of SoftLayer, what does cPanel think of us?

You guys were one of our first customers, and you’re one of our biggest customers. We go way back . . . like EV1 days. We love you guys over at SoftLayer. Enjoy the conference! Gotta run.

[Maybe that’s why he wears the Gazelle’s].

Speaking the Language – 29 Languages

Arabic French Japanese Spanish
Chinese German Korean Swedish
Czech Greek Latin American Spanish Thai
Danish Hebrew Malay Traditional Chinese
Dutch Hungarian Norwegian Turkish
English Iberian Spanish Polish Ukrainian
Filipino Indonesian Portuguese Vietnamese
Finnish Italian Romanian

The Server Challenge II Continues to Kick aaS and Take Names
We don’t like to brag, but we have the best booth setup of all time. Why? Because of the Server Challenge II. We would like to congratulate Mike Levine, Product Manager at OpenSRS (with the high score of 1:00.05) who beat out the hundreds of contenders who participated at the 2014 cPanel Conference.

-JRL

December 16, 2013

Xplenty: Tech Partner Spotlight

We invite each of our featured SoftLayer Tech Marketplace Partners to contribute a guest post to the SoftLayer Blog, and this week, we're happy to welcome Yaniv Mor from Xplenty. Xplenty is a cloud-based code-free Hadoop as a Service platform that allows you to easily create data workflows, provision, monitor and scale clusters. Their goal is to eliminate the complexity of Hadoop to make it accessible and cost-effective for everyone.

Simplifying Hadoop

Apache Hadoop, open source software developed by Doug Cutting, is the most popular storage and processing platform for big data. Because Hadoop can accommodate structured data, semi-structured data, and unstructured data, it is the storage architecture of choice for some of the Internet's largest and most data-rich sites. Industry giants such as Google and Facebook have been using Hadoop for years to store and deliver information while gathering insights from customer behavior and internal business processes, and their obvious success with the platform has helped drive broad adoption and popularity all the way down to small-businesses and startups.

Specific use cases vary among industries, but similarities exist. Many companies leverage Hadoop to gather information about their clientele. With Hadoop, a company can process huge amounts of data to examine past and present behaviors, and with that information, customers can be presented personally-tailored recommendations, and the business can glean deep insights from the trends and outliers in its customer base. As a result, customers are more likely to make repeat purchases, and companies are able to predict trends and possible risks, allowing them to visualize and prepare for a number of business scenarios.

Another compelling use case for Hadoop is its ability to analyze and report on multi-faceted marketing and advertising campaigns. By drilling down into the guts of a campaign, users can see exactly what worked and what didn't. Marketers and advertisers can direct their resources to the campaigns that worked and let the ineffective ones fall by the wayside.

On the internal side, businesses are using Hadoop to better understand their own information. Data systems at financial companies use it to detect fraud anomalies by comparing transaction details. If you've ever made a credit card purchase in another state or country but the purchase didn't go through, your bank's system probably flagged the transaction for a representative to investigate. Other companies analyze data collected from their networks to monitor activity and diagnose bottlenecks and other issues with a negative impact.

The challenge with leveraging Hadoop's broad potential is that a company generally needs dedicated technical resources to allocate toward building and maintaining the solution — from manpower to financial to infrastructure. Hadoop is difficult to program and requires a very specific skill set that few possess. If a company doesn't have the personnel for the job, it will need to fork over some serious cash to get a system built and maintained. This can significantly hinder the progress of the data and business intelligence teams, and by default, the progress of the company. That's why we decided to create Xplenty.

Xplenty is a coding-free Hadoop-as-a-Service platform that allows data and BI users to process their big data stored on the SoftLayer cloud without having to acquire any special skills. What Xplenty does is remove the need to divert those precious resources from anything other than the business at hand. Xplenty's Hadoop-as-a-Service platform has a graphical user interface that enables the data and BI teams to build data flows without ever having to write a line of code. The benefit of this is twofold. First, the business intelligence analysts can quickly build data flows that would typically take weeks or more to program and debug, and data users can easily insert Xplenty into their data stack to handle processing needs. The second benefit is that since the IT department doesn't have to worry about doing any programming, they are able to tackle more pressing issues, bottlenecks are avoided, and life goes on without a hitch.

Xplenty was created specifically for the cloud, and SoftLayer is a major player in this space, so it was a natural fit for us to partner up to provide a SoftLayer-specific offering that will perform even better for customers already using SoftLayer infrastructure. We only work with providers with the best and most stable infrastructure, and SoftLayer is definitely at the top of the list.

If you want to try Hadoop on Xplenty, jump over to our SoftLayer sign up page, enter your details, and test drive the platform with a free 30-day trial!

- Yaniv Mor, Xplenty

This guest blog series highlights companies in SoftLayer's Technology Partners Marketplace.
These Partners have built their businesses on the SoftLayer Platform, and we're excited for them to tell their stories. New Partners will be added to the Marketplace each month, so stay tuned for many more come.
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