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	<title>SoftLayer Blog &#187; channel</title>
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	<description>A Behind the Scenes Look at the Best Hosting Provider in the World</description>
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		<title>Changing the (YouTube) Channel</title>
		<link>http://blog.softlayer.com/2011/changing-the-youtube-channel/</link>
		<comments>http://blog.softlayer.com/2011/changing-the-youtube-channel/#comments</comments>
		<pubDate>Mon, 22 Aug 2011 22:13:37 +0000</pubDate>
		<dc:creator>Rachel Katz</dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Introductions]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[SoftLayer]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[channel]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[transition]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://blog.softlayer.com/?p=4775</guid>
		<description><![CDATA[As one of the newest members to the SoftLayer family, let me make something clear: One of the biggest changes in SoftLayer&#8217;s social media presence is directly a result of me. Okay &#8230; well I might not have directly initiated the change, but I like to think that when you&#8217;re a new kid on the [...]]]></description>
			<content:encoded><![CDATA[<p>As one of the newest members to the SoftLayer family, let me make something clear: One of the biggest changes in SoftLayer&#8217;s social media presence is directly a result of me. Okay &#8230; well I might not have directly initiated the change, but I like to think that when you&#8217;re a new kid on the block, you have to stick together with the other new editions. My new BFF and partner in crime at SL is the <a href="http://www.youtube.com/softlayer">SoftLayer Channel</a> on YouTube. He&#8217;s replaced SoftLayerTube Channel (though I should be clear that I haven&#8217;t replaced anyone &#8230; just become a big help to our registered Social Media Ninja <a href="http://blog.softlayer.com/author/khazard">KHazard</a>). </p>
<p>This blog is my first major contribution to the InnerLayer, and when I was asked to write it I must admit I was very excited. On literally my 6th day of work, my hope was to make a major impact or at least prove that a ninja-in-training (that would be me) can hold her own with a full-fledged ninja &#8230; but I digress. The real reason I&#8217;m here is to talk about our move from SoftLayerTube to SoftLayer. With a little YouTube wizardry and some help from our friends in Mountain View, CA, we&#8217;ve been able to take the help of the better-branded /SoftLayer account. </p>
<p>Don&#8217;t worry, you are not going to lose any of your favorite SL videos &#8230; They&#8217;re just taking a permanent trip to the SoftLayer channel.</p>
<div class="yt560"><iframe width="560" height="349" src="http://www.youtube.com/embed/i3GqFjqKNys?hd=1" frameborder="0" allowfullscreen></iframe></div>
<p><strong>TL;DR Version</strong><br />
Old and busted: /SoftLayerTube</p>
<p><img class="centered" src="http://cdn.softlayer.com/innerlayer/sltchannel2.png" alt="New SL YouTube Channel"/></p>
<p>New Hotness: <a href="http://youtube.com/softlayer">/SoftLayer</a></p>
<p><a href="http://youtube.com/softlayer"><img class="centered" src="http://cdn.softlayer.com/innerlayer/slchannel.png" alt="New SL YouTube Channel"/></a></p>
<p>Subscribe!</p>
<p>-Rachel</p>
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		<title>3 Bars &#124; 3 Questions: SoftLayer Channel Sales</title>
		<link>http://blog.softlayer.com/2011/3-bars-3-questions-softlayer-channel-sales/</link>
		<comments>http://blog.softlayer.com/2011/3-bars-3-questions-softlayer-channel-sales/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 17:02:58 +0000</pubDate>
		<dc:creator>Drew Jenkins</dc:creator>
				<category><![CDATA[3 Bars 3 Questions]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[SoftLayer]]></category>
		<category><![CDATA[3 Bars]]></category>
		<category><![CDATA[channel]]></category>
		<category><![CDATA[partner]]></category>
		<category><![CDATA[partnership]]></category>
		<category><![CDATA[referral]]></category>
		<category><![CDATA[reseller]]></category>
		<category><![CDATA[SLales]]></category>
		<category><![CDATA[strategic]]></category>

		<guid isPermaLink="false">http://blog.softlayer.com/2011/</guid>
		<description><![CDATA[In this week&#8217;s &#8220;3 Bars &#124; 3 Questions&#8221; episode, I was nominated by Tom Blair to talk about SoftLayer&#8217;s Channel Sales team and the competitive advantages our three partner programs (strategic, referral and reseller) have over our competition. As you&#8217;ll see in the video, we actually covered seven or eight questions, but the basic framework [...]]]></description>
			<content:encoded><![CDATA[<p>In this week&#8217;s &#8220;3 Bars | 3 Questions&#8221; episode, I was nominated by <a href="http://blog.softlayer.com/2011/3-bars-3-questions-softlayer-sales/">Tom Blair</a> to talk about SoftLayer&#8217;s Channel Sales team and the competitive advantages our three <a href="http://www.softlayer.com/partners/">partner programs</a> (strategic, referral and reseller) have over our competition.</p>
<p>As you&#8217;ll see in the video, we actually covered seven or eight questions, but the basic framework for the chat were these three:</p>
<ol>
<li>How does SoftLayer define the channel?</li>
<li>What&#8217;s happening in the SoftLayer channel program?</li>
<li>How does SoftLayer&#8217;s referral program differ from the programs offered by competitors?</li>
</ol>
<p>Because we had quite a bit of ground to cover, the video goes about 15 minutes, but I hope it&#8217;s entertaining and informative throughout. Be sure to stick around through the end of the video to hear the best analogy I can think of for SoftLayer&#8217;s program.</p>
<div class="yt560"><iframe width="560" height="349" src="http://www.youtube.com/embed/WvWYtUljF9g" frameborder="0" allowfullscreen></iframe></div>
<p>To learn more about the new referral partner program I mention, email <a href="mailto: "referral@softlayer.com"">referral@softlayer.com</a>, and we can fill you in.</p>
<p>Since we recently announced an awesome <a href="http://sftlyr.com/5d">partnership with TechWildcatters</a>, I&#8217;m looking forward to hearing what SoftLayer VP of Community Development Paul Ford has to say about what else is coming up. Paul, enjoy the hot seat!</p>
<p>-Drew</p>
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