Posts Tagged 'Data Center Tour'

October 8, 2014

An Insider’s Look at Our Data Centers

I’ve been with Softlayer over four years now. It’s been a journey that has taken me around the world—from Dallas to Singapore to Washington D.C, and back again. Along the way, I’ve met amazingly brilliant people who have helped me sharpen the tools in my ‘data center toolbox’ thus allowing me to enhance the customer experience by aiding and assisting in a complex compute environment.

I like to think of our data centers as masterpieces of elegant design. We currently have 14 of these works of art, with many more on the way. Here’s an insider’s look at the design:

Keeping It Cool
Our POD layouts have a raised floor system. The air conditioning units chill from the front bottom of the servers on the ‘cold rows’ passing through the servers on the ‘warm rows.’ The warm rows have ceiling vents to rapidly clear the warm air from the backs of the servers.

Jackets are recommended for this arctic environment.

Pumping up the POWER
Nothing is as important to us as keeping the lights on. Every data center has a three-tiered approach to keeping your servers and services on. Our first tier being street power. Each rack has two power strips to distribute the load and offer true redundancy for redundant servers and switches with the remote ability to power down an individual port on either power strip.

The second tier is our batter backup for each POD. This offers emergency response for seamless failover when street power is no more.

This leads to the third step in our model, generators. We have generators in place for a sustainable continuity of power until street power has returned. Check out the 2-megawatt diesel generator installation at the DAL05 data center here.

The Ultimate Social Network
Neither power nor cooling matter if you can’t connect to your server, which is where our proprietary networking topography comes to play. Each bare metal server and each virtual server resides in a rack that connects to three switches. Each of those switches connects to an aggregate switch for a row. The aggregate switch connects to a router.

The first switch, our private backend network, allows for SSL and VPN connectivity to manage your server. It also gives you the ability to have server-to-server communication without the bounds of bandwidth overages.

The second switch, our public network, provides pubic Internet access to your device, which is perfect for shopping, gaming, coding, or whatever you want to use it for. With 20TB of bandwidth coming standard for this network, the possibilities are endless.

The third and final switch, management, allows you to connect to the Intelligent Platform Management Interface that provides tools such as KVM/hardware monitoring/and even virtual CDs to install an image of your choosing! The cables to your devices from the switches are color-coded, port-number-to-rack-unit labeled, and masterfully arranged to maximize identification and airflow.

A Soft Place for Hardware
The heart and soul of our business is the computing hardware. We use enterprise grade hardware from the ground up. We offer our smallest offering of 1 core, 1GB RAM, 25GB HDD virtual servers, to one of our largest quad 10-core, 512GB RAM, multi 4TB HDD bare metal servers. With excellent hardware comes excellent options. There is almost always a path to improvement. Meaning, unless you already have the top of the line, you can always add more. Whether it be additional drive, RAM, or even processor.

I hope you enjoyed the view from the inside. If you want to see the data centers up close and personal, I am sorry to say, those are closed to the public. But you can take a virtual tour of some of our data centers via YouTube: AMS01 and DAL05

-Joshua Fox

July 27, 2012

SoftLayer 'Cribs' ≡ DAL05 Data Center Tour

The highlight of any customer visit to a SoftLayer office is always the data center tour. The infrastructure in our data centers is the hardware platform on which many of our customers build and run their entire businesses, so it's not surprising that they'd want a first-hand look at what's happening inside the DC. Without exception, visitors to a SoftLayer data center pod are impressed when they walk out of a SoftLayer data center pod ... even if they've been in dozens of similar facilities in the past.

What about the customers who aren't able to visit us, though? We can post pictures, share stats, describe our architecture and show you diagrams of our facilities, but those mediums can't replace the experience of an actual data center tour. In the interest of bridging the "data center tour" gap for customers who might not be able to visit SoftLayer in person (or who want to show off their infrastructure), we decided to record a video data center tour.

If you've seen "professional" video data center tours in the past, you're probably positioning a pillow on top of your keyboard right now to protect your face if you fall asleep from boredom when you hear another baritone narrator voiceover and see CAD mock-ups of another "enterprise class" facility. Don't worry ... That's not how we roll:

Josh Daley — whose role as site manager of DAL05 made him the ideal tour guide — did a fantastic job, and I'm looking forward to feedback from our customers about whether this data center tour style is helpful and/or entertaining.

If you want to see more videos like this one, "Like" it, leave comments with ideas and questions, and share it wherever you share things (Facebook, Twitter, your refrigerator, etc.).

-@khazard

March 23, 2012

AMS01 DC Tour: Built by SoftLayer, Powered by Innovators

About a month ago, Kevin Hazard visited SoftLayer Amsterdam after a conference in London, and while he was here, I invited him on a data center tour. You saw a few glimpses of the data center in his "This is Different" video, but he turned the camera around on me to give a simpler "Data Center Tour" video to show off some of the key characteristics of the server room environment in AMS01.

Given the fact that nearly everything in the data center is the same, if you've ever seen a SoftLayer data center, this tour will seem very familiar. The configuration and architecture of all 13 of our data centers are identical, and with the exceptions of a few Dutch words on the walls, this tour could be given (and is frequently given to customers) in all of our facilities around the world:

As we were recording this video, I started thinking about all the similarities and differences between all the entrepreneurs I have worked with during my career — which coincidentally lines up well with Clayton's "Building. Business. SoftLayer." blog. I cut my technology teeth in Silicon Valley during the dot-com tsunami of the late 90's, and since then, I have collaborated on-location with entrepreneurs from the Netherlands, United Kingdom, Spain, Germany, Austria, Switzerland, France, Chile, Ukraine and Italy. While these cultures often vary widely with customs, manners, food and methods of business, I would have to say that entrepreneurs have far more similarities than they do differences.

At the peak of the dot-com boom, money was raining from the sky, and anyone with a decent PowerPoint presentation containing the word "Internet," could raise million dollars of dollars in a matter of days. After the bubble popped, funding all but dried up. Even real businesses with profitable business models couldn't raise a cent. My neighbor went from being worth over $10M on paper and keeping company with the Queen of the Netherlands to scrambling to pay the rent and fighting for a seat at the local coffee shop.

In my opinion, that's when the real magic happened: The creators just kept on creating. Despite all our friends making fun of us — telling us "the Internet thing" was dead — we kept building cool stuff and coming up with innovative products that pushed the limits of technology.

While entrepreneurs liked the idea of making tons of money and building a global company from a simple idea, money and fame are not the primary drivers of true entrepreneurs. They were really more interested in creating something that would impact peoples' everyday lives and disrupt tired industries ... Just look at SoftLayer. In 2005, "tired" would have been one of the nicest things you could have said about the hosting industry, and in response to that environment, our "Innovate or Die" mentality shot us to the front of the pack.

Entrepreneurs are a lot like our data centers ... They may look a little different from the outside, but they are exactly the same on the inside. Ask them how they'd change the world, and take note of the wild look in their eyes. Our growth is fueled by the passions of our customers, and as long as we have brilliant customers doing amazing things, you can expect to see more and more of these "new data center" tour videos in the coming months and years.

-@jpwisler

P.S. If you don't have time to watch the video right now, you can head to our Flickr page to see a few pictures we snapped while recording the tour: AMS01 - Amsterdam Data Center

P.P.S. Make sure you watch the video all the way to the end. :-)

November 8, 2011

PHIL's DC: SoftLayer Data Center Tour

When I was chosen by Lance to manage a "special project," I knew I had my work cut out for me. My mission is to redefine how data centers are built, so before I get too far in the creation of my data center facility, I thought it would be a good idea to get a quick refresher about how SoftLayer builds and runs its data centers:

You can disregard the references to Lance "requiring" me to go on the tour ... and the formality of Jon having to sign a note that said I successfully completed the tour. The references to those were just for dramatic effect since Lance and I are pretty much eye-to-eye about everything that needs to happen for PHIL's DC to succeed, and we both thought it would be good to have signed documentation that I went on a tour.

As I mentioned at the end of the tour, I didn't find the tour to be a complete waste of time because I was able to observe some of the biggest hurdles in building and maintaining a data center. Is redundancy really necessary ... or is it just redundant? What the heck did Jon say in the UPS room? How fast does a person have to run on a single treadmill for that treadmill to power 40,000 servers?

While I try to source my own "PHIL's DC" rack identifiers, my adoring public can take time to go through this video with a fine-toothed comb to suggest any potential data center innovations that you think I may have overlooked. I already have the most innovative and efficient data center designed in my head, but I'll consider crediting you if you share an idea ... even if (and by if, I mean "when") I've already thought of it.

I've got a hot lead on some slightly used hardware, so the next time you see me, the PHIL's DC inventory area should be fully stocked and ready for my own truck day.

-PHIL

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