Posts Tagged 'Event'

July 7, 2015

All Aboard The SoftLayer Startup Train!

This year, SoftLayer partnered with ThreeFortyNine, a co-working space in Guelph, Ontario, to offer founders, funders, and anyone else heading to Montreal’s International Startup Festival an amazing first class ride on the SoftLayer Startup Train.

I sat down with Brydon Gilliss, the founder of ThreeFortyNine, to learn more about the experience.

Now in its fourth year, the Startup Train is quickly becoming an institution for entrepreneurs, funders, and professionals traveling from Toronto to the International Startup Festival. What was the impetus behind creating this experience?
The travel time to conferences is often wasted time. We wanted to try and make better use of it. Also, it can be lonely when you return from an exciting conference but don't have anyone to connect with after who had that shared experience with you. Having a group of people from your city who you travel and share the experience with creates a longer-term alumni effect in your community.

The International Startup Festival in Montreal draws one of the largest audiences of tech entrepreneurs out of any event in Canada. What do you think makes it so popular?
The city, for one. Montreal is one of the best cities to visit in the summer. There is always an attraction; a reason to make the time. The festival venue is completely different ... right on the water in Old Montreal. The festival-atmosphere makes it a unique and an enjoyable experience.

How has the Startup Train experience changed over the past 4 years?
Startup Train alumni know what to expect. There are always new people to meet and learn from, and we don’t complicate the experience with too much programming. There is enough to keep your business-busy if that’s your goal, but it’s also easy to relax, enjoy the service and views while meeting and chatting with people with a cocktail in hand. This year, VIA Rail, is doing us a favor and giving us one of their cool dome cars typically used for the longer-haul cross-Canada trips.

We’re really excited to do some speed mentorship on the observation deck of the train this year. What else can attendees expect to experience on the SoftLayer Startup Train this year?
There are plenty of people to discuss your ideas with. You can take advantage of the networking with like-minded startups, running your ideas past some of the old hats on the train, or getting some quality advice from the mentors on-board.

The train experience attracts people from around Ontario, not just Torontonians. What do you think gels the Ontario tech community, and how does this play out each year at the Festival in Montreal?
I'm not sure I know the answer. Certainly the train, as with other events in our community, is a gel point in itself. In Canada, in general, we're working to find our way quickly in this fast moving startup world. Events like the train and Startup Festival, are important ways for our lonely entrepreneurs to come together and build our energy; share battle stories; etc.

With around 2,000 people attending the International Startup Festival in Montreal it can get pretty hectic at the venue and in the Old Port in general. What are some tips you can give founders traveling, on or off the train, to Montreal for the Festival?
Getting to Montreal is half the battle. Those choosing Startup Train travel can expect to exert minimum effort with the payoff of maximum enjoyment. Train travel is so easy especially when compared to flying. To fly these days (we won’t even get into the 401 or driving in Montreal), travelers need to be hours early in order to be processed and searched. You have to deal with luggage hassles. You end up losing valuable time in an irritating environment. The actual flying experience itself isn’t an event compared to the romance and fun of train travel. From the moment you get to VIA Rail’s first class lounge prior to leisurely boarding, the actual experience itself is so relaxing. In a plane you’re not likely to get a view, but on a train, that’s all you have. It’s easy to meet and make authentic connections with people on the train right away, so that by the time you arrive in Montreal, you’ve already got some necessary work done. Near the Festival site, you’ve got plenty of social options in the city (walking distance and otherwise). It’s easy to sneak off and grab a beer on a cobblestone street in Old Montreal with startup train passengers if you need a break from the Festival.

For anyone interested in riding the SoftLayer Startup Train, please visit http://ibm.co/1HHV2QZ. If you are a member of our Catalyst Startup Program and would like to travel to the Festival on us, please email me ASAP.

-Qasim

March 27, 2015

Building “A Thing” at Hackster.io’s Hardware Weekend

Introduction to Hackster.io

Over the weekend in San Francisco, I attended a very cool hackathon put together by the good folks at Hackster.io. Hackster.io’s Hardware Weekend is a series of hackathons all over the country designed to bring together people with a passion for building things, give them access to industry mentors, and see what fun and exciting things they come up with in two days. The registration desk was filled with all kinds of hardware modules to be used for whatever project you could dream up—from Intel Edison boards, the Grove Starter Kit, a few other things that I have no idea what they did, and of course, plenty of stickers.

After a delicious breakfast, we heard a variety of potential product pitches by the attendees, then everyone split off into groups to support their favorite ideas and turn them into a reality.

When not hard at work coding, soldering, or wiring up devices, the attendees heard talks from a variety of industry leaders, who shared their struggles and what worked for their products. The founder of spark.io gave a great talk on how his company began and where it is today.

Building a thing!
After lunch, Phil Jackson, SoftLayer’s lead technology evangelist, gave an eloquent crash course in SoftLayer and how to get your new thing onto the Internet of Things. Phil and I have a long history in Web development, so we provided answers to many questions on that subject. But when it comes to hardware, we are fairly green. So when we weren't helping teams get into the cloud, we tried our hand at building something ourselves.

We started off with some of the hardware handouts: an Edison board and the Grove Starter Kit. We wanted to complete a project that worked in the same time the rest of the teams had—and showed off some of the power of SoftLayer, too. Our idea was to use the Grove Kit’s heat sensor, display it on the LCD, and post the result to a IBM Cloudant database, which would then be displayed on a SoftLayer server as a live updating graph.

The first day consisted mostly of Googling variations on “Edison getting started,” “read Grove heat sensor,” “write to LCD”, etc. We started off simply, by trying to make an LED blink, which was pretty easy. Making the LED STOP blinking, however, was a bit more challenging. But we eventually figured out how to stop a program from running. We had a lot of trouble getting our project to work in Python, so we eventually admitted defeat and switched to writing node.js code, which was significantly easier (mostly because everything we needed was on stackoverflow).

After we got the general idea of how these little boards worked, our project came together very quickly at the end of Day 2—and not a moment too soon. The second I shouted, “IT WORKS!” it was time for presentations—and for us to give out the lot of Raspberry Pi we brought to some lucky winners.

And, without further ado, we present to you … the winners!

BiffShocker

This team wanted to mod out the Hackster’s DeLorean time machine to prevent Biff (or anyone else) from taking it out for a spin. They used a variety of sensors to monitor the DeLorean for any unusual or unauthorized activity, and if all else failed, were prepared to administer a deadly voltage through the steering wheel (represented by harmless LEDs in the demo) to stop the interloper from stealing their time machine. The team has a wonderful write up of the sensors they used, along with the products used to bring everything together.

This was a very energetic team who we hope will use their new Raspberry Pis to keep the space-time continuum clear.

KegTime

The KegTime project aimed to make us all more responsible drinkers by using an RFID reader to measure alcohol consumption and call Uber for you when you have had enough. They used a SoftLayer server to host all the drinking data, and used it to interact with Uber’s API to call a ride at the appropriate moment. Their demo included a working (and filled) keg with a pretty fancy LED-laden tap, which was very impressive. In recognition of their efforts to make us all more responsible drinkers, we awarded them five Raspberry Pis so they can continue to build cool projects to make the world a better place.

The Future of Hackster.io
Although this is the end of the event in San Francisco, there are many more Hackster.io events coming up in the near future. I will be going to Phoenix next on March 28 and look forward to all the new projects inventors come up with.

Be happy and keep hacking!

-Chris

Categories: 
October 9, 2014

Meeting Our Customers in Shanghai at Cloud Connect China 2014

At the Cloud Connect China 2014 event in Shanghai last month, SoftLayer met with over 2,000 industry experts, business leaders, and partners from around the world. Through our interactions with event-goers at our booth and following our Regional Sales Director Allen Poon’s keynote, “Growing on The Cloud: Faster, Easier, Economical,” we increased awareness in the APAC market, learned our customers wants and needs, and deepened relationships with our partners.

On top of that, we were honored to host our first exclusive customer luncheon in Shanghai, which included experts from the sales engineer, channel partner, and marketing teams. We were delighted to hear the great job we were doing from our customers:

“There are many things that we enjoy about SoftLayer, including the convenient purchasing process that allows us to easily and quickly try out a variety of cloud computing options. We also appreciate SoftLayer’s prompt support response time, which is very important to us. When we were with different cloud providers and had an outage or issue the support was slow or nonexistent and that hurt our business. SoftLayer’s global cloud footprint of data centers lets us put our game closer to our end users, and the world class CDN helps us improve the speed and reduce latency.”
–Fisher Yu, operations manager for JOYHUBS, a global game developer based in China

“I have been happy with SoftLayer since my first day at iFree Studio. The cloud infrastructure is easy to use and has every configuration I could possibly need. Also, SoftLayer’s service support team responds in a timely manner, and communication is fast and convenient.”
–Jeffery Chen, technical support engineer at iFree Studio, a premier mobile game developer and distributor based in Hong Kong.


It’s always an honor to meet with SoftLayer customers, and I hope to see you at our next event.

For all our readers in Asia below you will find the blog in its Chinese translation!

SoftLayer九月上海客户交流!

在上月的 2014全球云计算大会中国站 , SoftLayer很荣幸能与超过两千全球行业领导, 专家,以及合作伙伴会面。通过我们这次活动的交流以及区域销售主任Allen Poon的主题演讲: “在“云”上成长:更快速、更简单、更经济“, 提高了SoftLayer品牌在亚太区市场的认识,了解到客户及对我司的期望,同时也加深了在中国的合作伙伴关系.

另外, SoftLayer也很荣幸首次在中国与客户午餐聚会。来自销售、 销售工程师、 渠道合作伙伴的专家团队与大家分享最有影响力的游戏案例。 也很高兴听到我们正在从我们的客户做的出色的工作:

“自从用了SoftLayer 以后,有几个好处: 买东西比较方便,也可以先试试(试用)。我们还感谢 SoftLayer 的迅速支持响应时间,这是对我们非常重要。比如说如果一台服务器down机的时候,别的云供应商支持缓慢, 影响我们的业务。用SoftLayer后,一般我在网上发一个ticket就能解决,回复得比较快。 由于SoftLayer的数据中心点比较多,可以选择相应的地点的数据中心, 还可以用CDN去改善玩家的速度,提高玩家的体验速度和减低滞后时间”.”
–Fisher Yu先生, 运维经理, JOYHUBS, 在中国的全球游开发商。

“我从进公司以来就用SoftLayer, 它的云基础设施易于使用,我可能需要配置都有。此外,SoftLayer 的服务支持团队反应及时,沟通快速、 及时。 基本上早上订货,晚上都能找到相对的人, 沟通比较快,很方便。”
–Jeffery Chen先生,技术支持工程师,iFree Studio, 基地设在香港的游戏开发和分销商。

非常感谢大家一直以来对SoftLayer的支持, 希望下次活动再与您见面!

此致.

Winifred Wong (王小姐)
Regional Marketing Manager – GCG

March 19, 2014

An Inside Look at IBM Cloud Event 2014 in Hong Kong

On March 17 in Hong Kong, IBM and SoftLayer successfully concluded the first of many intimate cloud events. IBM Cloud Event 2014 marked the beginning of the $1.2 billion investment committed towards our global expansion plans.

Growing from 13 to 40 data centers is no mean feat, and Hong Kong is the starting point. Not only does this give our customers data redundancy in Asia-Pacific, but also provides data residency to our Hong Kong-based customers. Quite simply, we are growing where you want to grow.

For me, there were three key takeaways from the event.

We’re seeing overwhelming support from our customers.
Not only did we have an opportunity to host our Hong Kong clientele, but many also traveled from cities in Greater China to be a part of this milestone. It was immensely gratifying to see them being vocal advocates of SoftLayer services. Natali Ardianto from Tiket.com, Chris Chun from 6waves and Larry Zhang representing ePRO all shared their brilliant stories with the audience.

Tiket.com’s co-founder, Natali, is especially proud of the fact that the company sold out 6,000 tickets for the K-Pop Big Bang Alive concert in 10 minutes, while their competitor’s site was unable to meet the huge demand and shut down for four hours during the peak period. Tiket.com, founded in 2011, faced TCP, DoS and DDoS attacks and tried hosting unsuccessfully on two different IaaS providers before moving to SoftLayer’s infrastructure services in 2012.

6Waves, a gaming publisher, was started in 2008. Today, built on SoftLayer, 6waves has grown to the #1 third-party publisher on Facebook. 6waves manages 14 million monthly active users and 2 million daily active users. Chris, 6waves’ CTO and co-founder, shared that since 2009 6waves has launched more than 200 games on SoftLayer.

Larry Zhang, ePRO’s senior IT manager and architect, had a similar story to share. The B2C e-commerce platform, part of China-based DX Holdings, supports more than 200,000 items in 15 categories and saw a 66 percent increase in customers from October 2011 to September 2013. ePRO is now looking to cater to the US and Australian markets, and Larry believes that SoftLayer’s aggressive expansion plans will help them meet their goal.

SoftLayer in Hong Kong

There is a vested interest in the SoftLayer-IBM integration roadmap.
Large enterprises are moving towards the cloud. This is not a forward-looking statement, it's a fact. And from the feedback gathered and the questions put up by these organizations, it is clear that they are investing in leveraging cloud services for improving their internal processes and for bringing services to their end customers more quickly. Lance Crosby presented a SoftLayer-IBM integration roadmap. With SoftLayer forming the foundation of IBM's cloud offerings—SaaS, PaaS and BPaaS—there is no doubt that we are as invested in this partnership as our clientele.

The strong startup community in Hong Kong is committed to growing with Softlayer.
Catalyst, SoftLayer's startup incubator, has always had a strong presence in Hong Kong, and the startup spirit was evident on March 17 as well. The dedicated roundtable conducted for the community with Lance Crosby and Casey Lau, SoftLayer's Catalyst representative for APAC, was the highlight of the day. Lance left us with a powerful thought, "We are here to be an extension to your infrastructure... The question is what can you build on us."

All in all, this was a great start to our new journey!

- Namrata

March 6, 2014

SoftLayer at SXSW 2014

When attending South by Southwest (SXSW), the streets of Austin can feel like a giant maze. Keeping up with all the events in and around the conference is exhausting (if not impossible), so we thought we'd create a simple "SoftLayer at SXSW 2014" cheat sheet to eliminate the twists, turns and Internet searches that you'd otherwise make to track us down.

SXSW Interactive (SXSWi) Tradeshow

You will find the SoftLayer team in the Austin Convention Center Exhibit Hall at Stands 404 and 406. SLayers will be on-hand to give you a guided tour of the SoftLayer customer portal and answer any questions you have about moving your business into the cloud in general or moving it onto SoftLayer, specifically. If you have trouble locating our booth, we've got an 8-bit-inspired milestone for you to look for: The Server Challenge II.

We launched the original Server Challenge at SXSW in 2011, and since then, we've been tweaking and improving the competition to engage with conference attendees and help us tell the SoftLayer story. The objective of the competition is to popular 24 drive trays into two 2U servers and plug the network cables into the correct switches in the fastest time possible. If at the end of the show you have the fastest time, you will walk away with a MacBook Air and major bragging rights. As a reward for reading the SoftLayer Blog, we'll give you a leg up on the competition by letting you watch the current 43-second Server Challenge II world record completion:

SoftLayer Speakeasy

If you're looking to chill, recharge or get work done in the midst of the SXSW craziness, sign up to join us at the SoftLayer Speakeasy, featuring the Catalyst Startup Lounge. Our Catalyst team is taking over a great 6th Street venue on Sunday and Monday to provide a relaxed co-working space for customers, partners, and startups. Entrepreneurs, investors, developers and individuals in the startup ecosystem are welcome to stop in for free WiFi, coffee and drinks all day, and after 7pm, you'll enjoy live music!

Catalyst Startup Lounge

Register Now
Location: 501 East 6th Street, on the 2nd floor
Dates/Times: Sunday, March 9 at 12:00 PM to Monday, March 10 at 10:00 PM

SoftLayer Catalyst Incubator Program - SXSWi Panel

SoftLayer VP of Community Development Joshua Krammes joins a panel of customers and partners on Monday for a look at the tangible resources startup companies need to succeed:

SoftLayer’s Catalyst Incubator Program
@JoshuaKrames, VP Community Development (+ Panel)
Monday, March 10 @ 12:30pm — Hilton Austin Downtown, Salon B

IBM Cognitive Food Truck

While you're in town for SXSW, you're going to get hungry. Luckily, the Austin food truck scene is amazing, and you have quick and convenient access to any kind of food you can think of. This year, you'll even have quick and convenient access to any kind of food that IBM Watson can think up! Stop by the corner of Red River and 4th Street for a creative, crowd-sourced treat from the IBM Cognitive Food Truck. By using algorithms to determine why people like certain foods, Watson comes up with unique combinations of ingredients that deliver unbelievable results. And the best part...

Cognitive Cooking

Vote for the dishes you want to see the IBM Cognitive Food Truck create at SXSW online or by Tweeting your desired dish using #IBMFoodTruck. And if you get to try any of the food, let us know what you think about it.

With this cheat sheet, finding SoftLayer at SXSW will be a breeze ... Navigating the streets of Austin in the midst of all the crowds and chaos still might be tricky, though.

See you on Sunday!

-Rachel

January 29, 2014

Get Your Pulse Racing

What will the future bring for SoftLayer and IBM? Over the past six months, you've probably asked that question more than a few times, and the answer you got may have been incomplete. You know that IBM is supercharging SoftLayer expansion and that our platform will be the foundation for IBM's most popular enterprise cloud products and services, but you've really only seen a glimpse of the big picture. At IBM Pulse, you'll get a much better view.

SoftLayer is no stranger to conferences and events. Last year alone, we were involved in around 70 different trade shows, and that number doesn't include the dozens of meetups, events, and parties we participated in without an official booth presence. It's pretty safe to say that Pulse is more important to us than any of the shows we've attended in the past. Why? Because Pulse is the first major conference where SoftLayer will be in the spotlight.

As a major component in IBM's cloud strategy, it's safe to assume that every attendee at IBM's "Premier Cloud Conference" will hear all about SoftLayer's platform and capabilities. We'll have the Server Challenge on the expo hall floor, we're going to play a huge part in connecting with developers at dev@Pulse, a number of SLayers are slated to lead technical sessions, and Wednesday's general session will be presented by our CEO, Lance Crosby.

If you're interested in what's next for IBM in the cloud, join us at Pulse 2014. SoftLayer customers are eligible for a significant discount on registration for the full conference, so if you need details on how to sign up, leave a comment on this blog or contact a SoftLayer sales rep, and we'll make sure you get all the information you need. To make it easier for first-time attendees to experience Pulse, IBM offers a special Pulse Peek pass that will get you into the general sessions and expo hall for free!

If you're a developer, we need to see you at dev@Pulse. Happening in parallel with the main Pulse show, dev@Pulse is focused on helping attendees design, develop, and deploy the next generation of cloud-based systems and applications. In addition to the lightning talks, hands-on labs, free certification testing, and code jam competition, you'll get to try out the Oculus Rift, meet a ton of brilliant people, and party with Elvis Costello and Fall Out Boy. The cost? A whopping $0.

Whether you're chairman of the board or a front-line application developer, you'll get a lot out of IBM Pulse. What happens in Vegas ... could change the way you do business. (Note: The parties, however, will stay in Vegas.)

-@khazard

November 1, 2013

Paving the Way for the DevOps Revolution

The traditional approach to software development has been very linear: Your development team codes a release and sends it over to a team of quality engineers to be tested. When everything looks good, the code gets passed over to IT operations to be released into production. Each of these teams operates within its own silo and makes changes independent of the other groups, and at any point in the process, it's possible a release can get kicked back to the starting line. With the meteoric rise of agile development — a development philosophy geared toward iterative and incremental code releases — that old waterfall-type development approach is being abandoned in favor of a DevOps approach.

DevOps — a fully integrated development and operations approach — streamlines the software development process in an agile development environment by consolidating development, testing and release responsibilities into one cohesive team. This way, ideas, features and other developments can be released very quickly and iteratively to respond to changing and growing market needs, avoiding the delays of long, drawn-out and timed dev releases.

To help you visualize the difference between the traditional approach and the DevOps approach, take a look at these two pictures:

Traditional Waterfall Development
SoftLayer DevOps Blog

DevOps
SoftLayer DevOps Blog

Unfortunately, many businesses struggle to adopt the DevOps approach because they simply update their org chart by merging their traditional teams, but their development philosophy doesn't change at the same time. As a result, I've encountered a lot of companies who have been jaded by previous attempts to move to a DevOps model, and I'm not alone. There is a significant need in the marketplace for some good old fashioned DevOps expertise.

A couple months ago, my friend Raj Bhargava pinged me with a phenomenal idea to put on a DevOps "un-conference" in Boulder, Colorado, to address the obvious need he's observed for DevOps education and best practices. Raj is a serial, multiple-exit entrepreneur from Boulder, and he is the co-founder and CEO of a DevOps-focused startup there called JumpCloud. When he asked if I would like to co-chair the event and have SoftLayer as a headline sponsor alongside JumpCloud, the answer was a quick and easy "Yes!"

Sure, there have been other DevOps-related conferences around the world, but ours was designed to be different from the outset. As strange as it may sound, half of the conference intentionally occurred outside of the conference: One of our highest priorities was to strike up conversations between the participants before, during and after the event. If we're putting on a conference to encourage a collaborative development approach, it would be counterproductive for us to use a top-down, linear approach to engaging the attendees, right?

I'm happy to report that this inaugural attempt of our untested concept was an amazing success. We kept the event private for our first run at the concept, but the event was bursting at the seams with brilliant developers and tech influencers. Brad Feld and our friends from the Foundry Group invited all of their portfolio CEO's and CTO's. David Cohen, co-founder of Techstars and head honcho at Bullet Time Ventures did the same. JumpCloud and SoftLayer helped round out the attendee list with a few of our most innovative partners as well as a few of technologists from within our own organizations. It was an incredible mix of super-smart tech pros, business leaders and VC's from all over the world.

With such a diverse group of attendees, the conversations at the event were engaging, energizing and profound. We discussed everything from how startups should incorporate automation into their business plans at the outset to how the practice of DevOps evolves as companies scale quickly. At the end of the day, we brought all of those theoretical discussions back down to the ground by sharing case studies of real companies that have had unbelievable success in incorporating DevOps into their businesses. I had the honor of wrapping up the event as moderator of a panel with Jon Prall from Sendgrid, Scott Engstrom from Gnip and Richard Miller of Mocavo, and I couldn't have been happier with the response.

I'd like to send a big thanks to everyone who participated, especially our cosponsors — JumpCloud, VictorOps, Authentic8, DH Capital, SendGrid, Cooley, Pivot Desk, SVP and Pantheon.

I'm looking forward to opening this up to the world next year!

-@PaulFord

April 26, 2013

Catalyst at SXSW 2013: The Startups Speak

SoftLayer listens to customers. There's no marketing spin or fluff on that statement ... I'm a former client, so I can attest to that from a customer perspective and from an internal perspective. When I joined the company as part of the community development team to work with startups in Catalyst, I knew my role was going to be more relationship-based than project-oriented, and that was one of the most exciting aspects of the job for me.

In my last blog about mentorship and meaningfulness, you heard from George Karidis and Paul Ford about the vision to make Catalyst a part of the startup ecosystem, committing to helping participating teams with more than just their hosting needs. While we attended SXSW Interactive, I ran into a few of our phenomenal customers and had the opportunity to sit down with them and talk about their businesses, their connection to SoftLayer and what the future holds:

Over the next few weeks, we'll add video interviews to that YouTube playlist to show off all of the startups that stopped by the Catalyst Startup Lounge at SXSW 2013. When a new video is published, it'll be added to the embedded playlist above, and we'll send some social media shout-outs via Twitter and Facebook.

With SoftLayer's 7th birthday coming up on May 5, we still feel like a startup, and a lot of that has to do with how closely we work with our customers ... Their energy is contagious, and it only encourages us to keep innovating and building our platform for the future. That's why entrepreneurs like the ones you meet in these videos choose SoftLayer. The fact that we have better technology and provide a more powerful cloud infrastructure winds up being a fringe benefit.

A big "Thanks!" goes out to the folks from Epic Playground, Flowmio, Medved, Urbane, YouNoodle, KeenIO, Cloudability and Preferred Return for taking time out of their busy SXSW schedules to chat with me. We love you guys!

-@JoshuaKrammes

February 20, 2013

Global Game Jam: Build a Video Game in 48 Hours

You're a conflicted zombie that yearns to be human again. Now you've got to dodge grandma and babies in an 8-bit side-scroller. Now you're Vimberly Koll, and you have to stop Poseidon from raining down on the Global Game Jam. At the end of Global Game Jam Vancouver, teams of developers, 3D artists, level designers and sound engineers conceptualized and created these games (along with a number of others) in less than 48 hours. Building a game in a weekend is no small task, so only the best and brightest game developers in the world converge on over 300 sites in 63 countries to show off their skills.

For the fifth annual Global Game Jam, more than 16,000 participants committed a weekend to learning from and collaborating with their peers in a worldwide game development hackathon. I was lucky enough to get to sit in on the action in Vancouver, and I thought I'd give you a glimpse into how participants make game development magic happen in such a short period of time.

Vancouver Global Game Jam

Day 1 (Friday Night): The Brainstorm
More than 260 participants poured into an open study area of the Life Sciences building at the Univerity of British Columbia to build the next best distraction ... er, video game. The event kicked off with a keynote from Brian Proviciano, a game development prodigy, who shared his history and offered sage advice for those interested in the industry. Following a comical 20-second idea pitch session, the caffeine began to flow and the brainstorm commenced.

Inspiration could come from anywhere, and a perfect example is the "Poseidon" game I mentioned above: GGJVancouver organizer Kimberly Voll had sprinklers rain on her office a few days prior to the event, so someone decided to make a game out of that situation. This year, the Global Game Jam introduced an interesting twist that they called "diversifiers." Diversifiers are side-challenges for extra credit, and two of my favorites were "Atari Age" — the game has to be smaller than 4kb — and "May the (Web) Force be With You" — the game has to run in a browser.

Fast-forward two hours, and as you look around, you see storyboards and scripts being written, characters being born, and a few intrepid developers starting to experiment with APIs, game engines , and external controllers to find some additional flair for their final products. You wouldn't expect a game made in 48 hours to incorporate an iOS Eye Tracking API or the Leap Motion gesture controller, but these developers are ambitious!

As the concepts are finalized, team members rotate in and out for sleep, and some even go home to get some rest — a good idea on the first night since everyone usually pulls an all-nighter on Saturday.

Vancouver Global Game Jam

Day 2 (Saturday): Laying the Foundation
It was cool to walk the aisles and peer over peoples' shoulders as musical scores, wrangled code and character models were coming together. However, the scene wasn't all smiles and hugs; a few groups were wrestling quirky bugs and integration issues, and in some cases, they ended up having to completely reboot their approach. Day 2 set the course for all of the teams. A few teams disbanded due to disagreements or unfixable bugs, and some developers peeled off from their teams to follow an untamed passion. In the Global Game Jam, there are no rules ... only games.

Vancouver Global Game Jam

Day 3 (Sunday): Sleep, What's That?
By Day 3, the building starts feeling like a college dorm during finals week when everyone is staying up all night to study or finish their comp-sci assignments (I know it wasn't just me...). Running on various vehicles of caffeine, teams worked heads-down all day to meet their 3pm deadline. Sighs of relief and high fives were exchanged when the games were submitted, and the event concluded with a pizza party and demo session where everyone could see and share the fruits of their labor.

Vancouver Global Game Jam

As I left the conference, teams were given the opportunity to showcase their games on the big screen to a chorus of laughter and applause. It was an awesome experience, and I'm glad SoftLayer sponsored it so that I could attend, take it all in and meet a ton of outstanding up-and-coming game developers. If you're into making games (or you've thought about it), check out the Global Game Jam one of these years.

Just don't forget to bring deodorant ... for your neighbor's sake.

-@andy_mui

Photo Credit Shout-Outs: Alex Larente, Ligia Brosch, Naz Madani. Great shots!

August 1, 2012

SoftLayer + Open Source + OSCON

While a handful of SoftLayer employees made their way to Boston for HostingCon, another ragtag group of SLayers journeyed to Portland to attend OSCON &mdash: the Open Source CONvention. OSCON attracts 2,500+ passionate members of the open source community, so the conference sessions and expo hall are filled with the most creative and innovative people on the Web. That's where we want to be.

Over the past few years, we've built a great reputation at OSCON as not only a great hosting provider, but also as the operator of one of the best booths on the expo hall floor. As usual, the switchballs were crowd pleasers, and we sponsored the show's Massage Booth, so we had great traffic through our booth all conference. When attendees left our booth, they were considerably more relaxed, they had the coolest swag at the show, and they had a better understanding of where SoftLayer fits in the open source space.

In addition to the conversations on the expo hall floor, we got to share a little expertise in a conference session. Senior Software Architect Harold Hannon presented an engaging educational session about how we implemented elasticsearch, Apache-based code that allows for scalable search for all kinds of documents in near real-time. At the moment, SoftLayer uses elasticsearch internally for hardware and ticketing, and we hope to extend this feature-rich scalable searching to our customers in an upcoming release of the customer portal. Because SoftLayer has built a great reputation for executing scalability well, Harold ended up presenting to a packed house (which you can see in the last few pictures of the slide show above).

SoftLayer's significant investment in open source platforms like OpenStack Swift Object Storage and CloudStack-based Private Clouds wound up being a big topic of discussion throughout the conference. Harold's elasticsearch presentation was a great conversation bridge to talk about the incredible search-and-retrieve functionality we implemented in our Object Storage service, and we were able to share and demonstrate how that functionality helps our customers manage large quantities of static data in cloud environments in an automated way.

The open source community has matured significantly over the past few years, and it's exciting to see that evolution. We aren't just talking about the incredibly popular open source operating systems like CentOS, Debian, Fedora, FreeBSD and Ubuntu that customers can get on a dedicated or cloud server ... We're talking about game-changing, innovative platforms that are redefining how the Internet works.

We want to thank the OSCON team for another phenomenal show, and if you attended the show but didn't get a switchball from us, I'm sure you'll have another chance at OSCON 2013. If you don't think you can wait that long, come find us at one of our other upcoming events!

-Summer

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