Posts Tagged 'Sponsorship'

August 6, 2012

SoftLayer in the Community - Tour de Pink 2012

Every year, SoftLayer commits to raising money and giving support to a number of charities, and SLayers are all encouraged to submit the organizations and causes that are important to them. Not long after coming to work here, I found myself in a position to pitch one of my favorite charities — Tour de Pink — to Lance and the charity team.

Tour de Pink is one of the major fundraising efforts for The Pink Ribbons Project, a Houston based organization that raises money to fight breast cancer through awareness and educational outreach initiatives. The Pink Ribbons Project supports proper screening for the medically under-served and under-insured population in the Greater Houston Area, and Tour de Pink is the first bike ride in Texas solely benefiting breast cancer awareness and education.

I have been involved with the ride since its inception in 2005, and I manage the logistical support for all of the Pink Pit Stops. The first year of the ride, "support" consisted of me and a guy named Bear, my 1995 Ford Ranger pickup truck, a 25' moving truck with a lift, and 400 pounds of ice. By 2011, we had grown the logistics team to nine dedicated people, four route vans, a roamer and 4000 pounds of ice to support the 2000+ riders traveling seven routes.

Last year was Tour de Pink's seventh, and an opportunity opened up for a company to step in as the presenting sponsor for the ride ... After about six months of official employment with SoftLayer, I knew one thing for sure: If you have an idea, a plan or a cause that matters to you, it's your responsibility to take that idea / plan / cause wherever it needs to go to get addressed — whether it's an opportunity to improve a compliance process or a community cause. I stepped up and brought the idea to SoftLayer's CEO.

In true SLayer fashion, he saw how important the cause was to me, and he quickly commitment SoftLayer's support to the 2011 Tour de Pink.

In addition to the a financial commitment, we provided space in our downtown Houston offices for packet stuffing:

Tour de Pink

And the (infamous?) 3-Bars BBQ team towed the smoker down to Houston to cook up some fine "Q" for the annual Tour de Pink Kickoff Party:

Tour de Pink

SoftLayer VP of Business Applications Development DJ Harris even kicked off the opening ceremonies when the ride rolled around!

After an extremely successful 2011, SoftLayer has extended support for Tour de Pink to 2012! This year's ride is scheduled for September 16, and it will starting from and coming back to the Prairie View A&M University campus. While SoftLayer is the major underwriter of this ride, it's still a fundraiser, and that's where the rest of us come in. The monies that go out into the community are raised through registration of individual riders and teams and from their collective fundraising efforts.

If you want to roll with the cool kids (and believe me, SoftLayer IS cool) and you plan on being in the Houston area mid-September, surf on over to www.tourdepink.org and sign up to join us!

I hope to see some of you out on the ride, but until then, may the wind be always at your back ... and 3-Bars for Life!

-Val

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September 8, 2011

Boston Startup Scene - WebInnovatorsGroup

We love startups and entrepreneurship communities that help startups become successful. Startups are usually all about innovation and approaching existing problems in a new way ... And if you're familiar with SoftLayer's "Innovate or Die" motto, you know that we're cut from the same cloth. We've partnered with incubators like Tech Wildcatters to provide up-and-coming companies with a year of $1,000/mo hosting credits along with a little SoftLayer expertise sprinkled in for good measure, and we are happy to support community partners like non-profits and user groups where new ideas are born every day.

Given our commitment to the startup community, when we heard that a sponsorship opened up for the September 13 WebInnovatorsGroup quarterly meeting, we jumped on the chance to get involved. WebInno events are fueled by a long-standing community of Internet and mobile entrepreneurs founded by David Beisel, and while I could tell you everything I know about what they're doing in Boston, the best person to hear from is David himself:

Boston + Entrepreneurs + Technology + Beer ... It was a no-brainer for us to be a Gold Sponsor of WebInno31.

Visit WebInnovatorsGroup.com to learn more about the WebInno community or head straight to the WebInno31 registration form to reserve your spot at Royal Sonesta Cambridge on Tuesday, September 13, at 6:30pm.

-Kevin

P.S. If you have a startup community or an ongoing event like WebInno that SoftLayer can be involved with, leave a comment on this blog or let us know on Twitter: @SoftLayer

June 1, 2011

Startup Series: Teens in Tech Labs

In my 3 Bars 3 Questions interview with Kevin a few weeks ago, I touched on the Community Development groups goals as we work with startups, incubators and customers in our Technology Partners Marketplace, and last week I had the chance to visit a young, up-and-coming incubator in the Bay Area: Teens in Tech Labs. Among some of their other projects, Teens in Tech is launching the Teens in Tech Incubator – a program built on the idea that entrepreneurship doesn't have a start age.

The incubator program lasts a little over eight weeks and is very hands on, in terms of mentor and adviser involvement. Each team invited to participate will be paired up with a group of mentors and advisers that will help during the process.

At the end of each week of the eight week program, the Teens in Tech staff will meet with each company to go over how their week went and what they think will help further build their business. Every other week, Teens in Tech will organize a dinner and have a guest speaker present to the teams ... And it gives the teams a chance to interact with each other outside of building their product.

At the end of the eight weeks, the teams will present their startups to a group of Venture Capitalists, influencers, members of the press and others at an event called "Demo Day."

Teens in Tech CEO Daniel Brusilovsky invited me to join him on a quick tour of their brand new office space in Mountain View, CA, and I made sure to grab my camera to capture the environment before the team and the incubator participants moved their stuff in:

We're happy to support Teens in Tech, and we're looking forward to seeing some of the amazing companies that'll come from the best and brightest entrepreneurs under 18 years old!

-@PaulFord

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