Posts Tagged 'Virtualization'

August 6, 2007

HostingCon 2007 / More Green

The SoftLayer contingency recently returned from attending HostingCon 2007 in Chicago and I have to say, it was a great experience. We had a lot of opportunities to meet up with many of our customers, meet with a lot of vendors and potential vendors as well as visit with some of our competitors.

While there, I had the privilege of participating in a panel discussion on "Green Hosting: Hope or Hype". Isabel Wang did a great job of moderating the discussion with Doug Johnson, Dallas Kashuba, and myself. The overall premise of the panel discussion was to talk about green initiatives, how they affect the hosting industry, what steps can hosting companies take and is it something we should be pursuing.

It was interesting to hear the different approaches that companies take to be green. Should companies focus their efforts on becoming carbon neutral by purchasing carbon credits such as DreamHost, by promising to plant a tree for each server purchased such as Dell, by working on virtualization strategies such as SWSoft or by working to eliminate the initial impact on the environment such as we have done at SoftLayer. You can probably tell from one of my previous blog posts where SoftLayer is focusing our efforts to help make a difference.

Besides the efforts of the individual companies on the panel, there were some good questions from the audience that helped spur the conversation. Does the hosting industry need its own organization for self regulation or are entities such as The Green Grid sufficient? Do any of the hosting industry customers really care if a company is "green"? Should a hosting company care if it’s "green"? And, what exactly does "being green" mean?

While there are differing opinions to all of those questions, there really isn't a "wrong" answer. Ultimately all of the steps companies take - no matter how small - will help to some extent. And no matter what the motivation - whether a company is "being green" in an effort to gain publicity, to save money or to simply "make a difference" - it's all worth it in the end.

-SamF

June 8, 2007

Your Datacenter is Obsolete

By 2010, the datacenter as we know it today will be dead. Datacenters of the future will be ultra high-density geographically-dispersed IT utility centers. Datacenters will be focused on maximizing all the facets of the IT environment including floor space, HVAC, power, server form factor, security, storage, networking, bandwidth, personnel and preventive maintenance. Physically, I envision 5,000 square foot facilities installed across the globe that are relatively small, lights-out bunkers utilizing commodity infrastructures, owned or leased footprints, and housing servers at a rate of 10 per square foot.

The datacenters will be designed, built, and fully functional on day one -- including the installation of all IT equipment. There will be no movement of physical components as everything will be managed virtually through a series of networks and management tools -- a datacenter grid, if you will. These datacenters will only require personnel for failure-replacement or maintenance. Hardware node failures would automatically route to other nodes in the same datacenter. The failure of a datacenter would result in a re-route of data to other facilities. A series of failsafe datacenters, with all data, will be sitting on the edge near the end user for maximum performance and efficiency. Companies would select geographical regions for their installations of IT services.

The datacenter of the future is indifferent to the technology of the day. Dedicated hosting, virtualization, grid computing or the next emerging technology all work in the datacenter of the future because they will be designed as an IT utility. It's time for the datacenter to grow up.

-@lavosby

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