Posts Tagged 'Watson'

June 23, 2016

Meet the Integrated IBM Cloud Platform: SoftLayer and Bluemix

Did you know that you can complement your SoftLayer infrastructure with IBM Bluemix platform-as-a-service? (Read on—then put these ideas into practice with a special offer at the end.)

When you pair Bluemix with SoftLayer, you can buy, build, access, and manage the production of scalable environments and applications by using the infrastructure and application services together. 

Whether you need insight on the effectiveness of a multimedia campaign, need to process vast amounts of data in real-time, or want to deploy websites and web content for millions of users, you can create a better experience for your customers by combining the power of your SoftLayer infrastructure with Bluemix.

Bluemix solutions and services allow you to:

  • Optimize campaigns in real-time based on customer reaction using Watson Personality Insights and Insights for Twitter.
  • Run scalable analytics using Streaming Analytics to retrieve results in seconds.
  • Improve outcomes with Watson Alchemy API and Retrieve and Rank paired with high performance bare metal servers.
  • Automate hundreds of daily web deployments using SoftLayer and Bluemix APIs.
  • Securely store, analyze, and process big data using Cloudant database service with Apache Spark.

You can see the value of an integrated SoftLayer/Bluemix experience by looking at insights and cognitive, big data and analytics, and web applications.

Insights and Cognitive

Forty-four percent of organizations say customer experience will be the primary way they seek to differentiate from competitors.

The scenario: Marketing organizations and advertising agencies want to release a large, worldwide marketing campaign, complete with embedded ads. With the explosive growth of mobile, social, and video, those ads are often image- and video-intensive. Not only are these enterprises worried about how to run such a high-performing workload where customer data needs to stay in-country, but they have no idea how effective their campaign will be—and whether those receiving it are the users they’re trying to target—until it’s too late.

The solution: A media-rich campaign workload can run on high-performing bare metal servers in SoftLayer data centers. Cognitive services are added to understand in real-time the impact of campaign and target customers, whose personal data is stored in proximity to the user.

  • SoftLayer bare metal servers run media-rich (video, image) campaign workloads.
  • Bluemix’s Insights for Twitter service is used to understand in real-time the impact of the campaign.
  • Watson’s Personality Insights allows you to see, based on 40 calculated attributes, if users viewing ads match the target customers.
  • Globally diverse block storage enables data storage across the world.

Personality portrait

Big Data and Analytics

The value of data decreases over time. On average, it takes two weeks to analyze social data.

The scenario: Customers need to harness vast amounts of data in real-time. The problem is many data streams come too fast to store in a database for later analysis. Further, the analysis needs to be done NOW. From social media, consumer video, and audio, to security cameras, businesses could win or lose by being the first to discover essential patterns from these real-time feeds and act upon them.

The solution:  Customers can use Streaming Analytics and get results in seconds, not hours. Alchemy API and Retrieve and Rank services can improve decisions and outcomes all from bare metal servers with scalable IBM Containers.

•       Streaming Analytics can run scalable analytics solutions and get results in seconds, not hours.

•       Patterns that are found can be stored with the associated stream content in object storage and transferred around the world using CDN to be co-located with their customers.

•       Watson’s Retrieve and Rank service can improve decisions and outcomes.

•       Run services from high-performing, low-latency bare metal servers that can scale as activity swells using IBM Containers.

Hadoop, data warehouse, NOSQL diagram

Web Application

It can take several weeks for a DBMS instance to be provisioned for a new development project, which limits innovation and agility.

The scenario: Customers deploying websites and web content for millions of users need fast infrastructure and services so they can focus on their users, not spend their time managing servers and infrastructure. This is especially true for commerce sites that need to be constantly available for orders. These also need a reliable database to securely store the data. The problem is these customers do not want to manage their database, and need an infrastructure provider that is worldwide, reliable, and screaming fast.

The solution: Customers can host web applications on VMs and bare metal with a broad range of needs, including sites that require deep data analysis. Apache Spark can be used to spin up in-memory computing to analyze Cloudant data and return results 100x faster to the user.

  • Automate hundreds of web deployments using SoftLayer APIs.
  • Cloudant DB offloads DB management, reallocates budget from admins to application developers.
  • Apache Spark analyzes Cloudant data 100 times faster using in-memory computing cluster.
  • Bare metal servers provide a high-performing environment for the most stringent requirements.
  • Load balancers manage traffic, helping to ensure uptime.
  • Virtual servers with the Auto Scale service grow and shrink environment to consistently meet needs of application without unnecessary expenditures.
  • Object storage open APIs speed worldwide delivery via CDN.

Cloudant diagram

Exciting Offer

Put these ideas into practice by trying Bluemix today. To get you started, we are offering you a $200 Bluemix spending credit for 30 days when you link your SoftLayer account with a Bluemix account. When you link your Bluemix and SoftLayer billing accounts, you receive a $200 credit toward Bluemix usage. The credit must be used within 30 days of linking the accounts.

Follow these easy instructions to get started:  

  • Visit the SoftLayer customer portal and log into your account.
  • Open a ticket to request the ability to enable the ability to link your Bluemix account.
  • Once activated, the “Link a Bluemix Account” button will appear at the top of the SoftLayer customer portal page.
  • Click on the “Link a Bluemix Account” button. 
  • Follow the on-screen instructions to link your SoftLayer account to a Bluemix account.

This offer expires on November 30, 2016.

Learn More

Bluemix Intro Demo

Watson Personality Insights

Real Time Streaming Analysis

Hybrid Data Warehouse



 

-Thomas Recchia

May 3, 2016

Make the most of Watson Language Translation on Bluemix

How many languages can you speak (sorry, fellow geeks; I mean human languages, not programming)?

Every day people across the globe depend more and more on the Internet for their day-to-day activities, increasing the need for software to support multiple languages to accommodate the growing diversity of its users. If you work developing software, this means it is only a matter of time before you get tasked to translate your applications.

Wouldn't it be great if you could learn something with just a few key strokes? Just like Neo in The Matrix when he learns kung fu. Well, wish no more! I'll show you how to teach your applications to speak in multiple languages with just a few key strokes using Watson’s Language Translation service, available through Bluemix. It provides on-the-fly translation between many languages. You pay only for what you use and it’s consumable through web services, which means pretty much any application can connect to it—and it's platform and technology agnostic!

I'll show you how easy it is to create a PHP program with language translation capabilities using Watson's service.

Step 1: The client.

You can write your own code to interact with Watson’s Translation API, but why should you? The work is already done for you. You can pull in the client via Composer, the de-facto dependency manager for PHP. Make sure you have Composer installed, then create a composer.json file with the following contents:

composer.json file



We will now ask Composer to install our dependency. Execute one of the following commands from your CLI:



Installing the dependency



After the command finishes, you should have a 'vendor' directory created.

 

Step 2: The credentials.

From Bluemix, add the Language Translation service to your application and retrieve its credentials from the application's dashboard (shown below).



From Bluemix, add the Language Translation service to your application and retrieve its credentials from the application's dashboard.



 

Step 3: Put everything together.

At the same level where the composer.json file was created in Step 1, create a PHP file named test.php with the following contents:

test.php file





Save the file, buckle up, and execute it from the command line:

Execute test.php

 

Voilà! Your application now speaks French!

Explore other languages Watson knows and other cool features available through Watson's Language Translation service.

 

-Sergio







 

January 12, 2016

The SLayer Standard Vol. 2, No. 1

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

AT&T’s data comes to IBM.
IBM and AT&T announced an expansion of their current partnership. According to the press release, “AT&T will transition its managed application and managed hosting services unit to IBM. IBM will then align these managed service capabilities with the IBM Cloud portfolio.” Philip Guido, IBM General Manager of Global Technology Services for North America, said, "Working with AT&T, we will deliver a robust set of IBM Cloud and managed services that can continuously evolve to meet clients' business objectives."

When the deal closes, managed applications and managed hosting services AT&T offers will be delivered by IBM. “AT&T will continue to provide networking services including security, cloud networking, and mobility that it provides today. And the two companies will work closely to innovate and deliver a full suite of integrated solutions to customers.”

Read the rest of the details in the official press release.

Welcome to Munich, Watson IoT.
The Watson IoT business unit is getting a new home. Last week, IBM announced the “launch of a new global headquarters” in Munich. The new home base “will be the centerpiece of a group of eight global regional customer centers that suggest IBM plans to win major IoT business by deemphasizing its American roots.” Building trust with European companies is a vital part of this new office. Frank Gillett, a Forrester analyst said, “A traditional mainline tech company has plunked down in Europe to say, we are firmly with you, we are rooting ourselves in your environment to work with you.”

Gillett also said with IBM’s announcement “signaled the most strongly of any of the vendors when it comes to investment and organizational structure and headquarters. Now they have to execute and deliver.”

Get more information about the new office here.

Watson is the rise of the thinking machine.
IBM Watson VP, Steve Gold, sat down with Forbes to talk about where Watson is headed in 2016.

With the announcement of several new partnerships, IBM plans to put Watson’s cognitive capabilities to use solving a wide array of issues worldwide. Gold said, “At the start of 2014 we had three partners, and today we have over 300.” The article notes, “Watson is already in operation across 26 industries, including financial services, travel and retail in 36 countries, and its uptake is continuing to accelerate.”

The partnerships with Twitter, Softbank, and Mubadala, just to name a few, will further develop Watson’s cognitive growth. That’s because “cognitive computers don’t need to be programmed—they can learn for themselves.”

Get the full article here.

-Rachel

Categories: 
November 9, 2015

The SLayer Standard Vol. 1, No. 19

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Welcome to the IBM family, Gravitant.
Last week, IBM added Gravitant, “a cloud broker that helps companies mix-and-match cloud services from multiple vendors” to its cloud suit. The addition will help IBM increase the options for customers to manage cloud services.

IBM highlighted the plan in its press release, saying, “IBM plans to integrate the Gravitant capabilities into the IBM Global Technology Services unit. Also, IBM Cloud plans to integrate the capabilities into Software-as-a-Service offerings, extending the company’s growing hybrid cloud solutions and capabilities.”

Learn more about the Gravitant acquisition here.

We’re the power behind Continuity247™.
Our friends at Continuum elaborated on their decision to use SoftLayer to power its BDR Solution, Continuity247™. So what was the reason? From the company’s blog: “We needed a scalable, high-performance public cloud hosting platform with a trusted brand, global data center presence, secure infrastructure and reliable technology that could uphold compliance requirements for partners serving the healthcare and financial verticals. IBM Softlayer checks all of these boxes.” The backup and disaster recovery platform is different from other offerings, because “it’s backup technology that was born in the cloud.”

Get more details about the BDR solution on Continuum’s blog.

Watson, how do you work?
IBM’s Watson has done some amazing things, from winning Jeopardy to helping chefs in the kitchen. But how does it work? If you have ever asked yourself that question, you aren’t alone. How does Watson’s thought processes so closely resemble those of humans? Play the video below to find out.

-Rachel

Categories: 
October 26, 2015

The SLayer Standard Vol. 1, No. 18

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

Keeping Aucklanders Safe
Cloud M moved its public safety alert system to IBM Cloud. The company came to IBM for assistance through the Global Entrepreneur Program, where it learned about and choose SoftLayer for IaaS. This initial shift has made the company’s Alerter app faster for users. “Today, Alerter gets alerts and safety information to subscribers’ smartphones, newsfeeds and social media sites with unprecedented speed and efficiency.”

The Auckland Civil Defense & Emergency Management (CDEM) authority “has used Alerter to help protect 1.4 million residents during many storms, earthquakes and two major tsunami warnings,” Richard Gill, founder and CEO of Cloud M wrote. Gill said, “Through our work and our partnership with IBM, we’re convinced more than ever that public emergency information sharing is best done through mobile and the cloud.”

For more on Cloud M’s story, check out this post on THINK.

We’re the picture-perfect solution.
Guten Tag! pixx.io is a startup that created digital asset management software for support small and midsize companies. The goal is to help companies “collect, share, and manage photos, graphics, videos and other digital media with customers, business partners and remote workers.” To start, they hosted the solution on their own servers and quickly realized that it would be extremely difficult to scale at the speed and ease they needed.

The company turned to SoftLayer for many reasons, but keeping their data nearby was paramount. Andreas Gölkel, pixx.io cofounder, elaborated “German customers are a little afraid to give out their data on servers that are not in Germany or in the EU.”

Well, our Frankfurt data center was the solution. He also noted, “With SoftLayer, we can scale up easily and fast. And due to the really good support, we saved a lot of time. As a startup, every hour that you can use for doing other stuff is worth a lot of money.”

Read more of their story here.

Watson, what’s in the oven?
Chef Watson put out a delicious dinner with the help of Chef James Briscione. He is the director of culinary development of the Institute of Culinary Education in NYC, plus an IBM collaborator. Briscione acted as sous-chef, actually creating the delectable dishes.

So how did they develop the menu? Thanks to four years of work and an analysis of 10,000 recipes from Bon Appétit magazine, Watson “deduced which ingredients routinely went together, and suggested pairings with other ingredients with overlapping flavor or aromatic compounds (along with recipes).”

Briscione says that Watson isn’t going to take the place of chefs, but is simply a tool providing data for chefs to use when thinking up enticing eats. He added, “While Watson is helping us select ingredients and find really wonderful new combinations of food, it doesn’t really tell us what to do with them,” he said. “It just says, ‘These things are going to taste good together, you guys figure out the rest.’”

Find more on this data driven dinner here.

-Rachel

Categories: 
October 19, 2015

The SLayer Standard Vol. 1, No. 17

The week in review. All the IBM Cloud and SoftLayer headlines in one place.

We’re in India.
We’ve finally arrived! Our first Indian data center is now open in Chennai. The new data center will allow us to grow our cloud footprint with a direct connection between Europe and Asia through India. It will also offer “local customers and end users increased performance and speed for data traveling to and from the region.

Along with the data center, IBM announced a new partnership with the National Association of Software and Services Companies (NASSCOM) to launch techstartup.in. Robert LeBlanc, senior vice president of IBM Cloud said, “With the opening of the IBM Cloud data center in Chennai and our collaboration with NASSCOM, IBM is not only delivering greater access to a globally integrated cloud data center that offers the performance and speed needed, but it is also creating the foundation for future growth by working with NASSCOM 10,000 Startups program to equip local developers with the skills they need to grow the market.”

What’s up with Watson?
Watson Analytics now offers even more resources to users. IBM announced the introduction of new data discovery and Q&A capabilities that will allow users to more easily gather knowledge from their data.

IBM also introduced its newest tool, Expert Storybooks. Expert Storybooks will guide users in understanding, learning, and reasoning with different types of data sources to uncover the most relevant facts and reveal patterns and relationships for predictive decision making. Find more information about the types of Storybooks here.

You’re only a couple of clicks away from hybrid cloud.
Our public cloud is being integrated with VMware’s virtualization stack. This will allow current VMware customers to build hybrid clouds with just a few clicks. Geoff Waters, vice president of Service Provider Channel at VMware, said, “This partnership provides enterprises with a proven cloud platform on a global basis with high performance, enhanced security and control by using technologies from SoftLayer and VMware. The ability to move workloads across continents offers enterprises new and exciting deployment options for their applications and cloud services.” Get more information about the partnership here.

-Rachel

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